In a world where Technology companies are fighting for revenue and profit growth while facing formidable new competitors, digital serves as a powerful medium for interacting with consumers in a cost-effective, highly scalable, and speed to market way.
You need fast and accurate answers to difficult questions:
- How does my brand’s digital performance stack up relative to the competition?
- Is there any integrated way to capture all the digital data for my brand and use it to drive growth?
- What is the effectiveness of my digital marketing (search, display, video, social, mobile) campaigns on sales?
- What is my application adoption across platforms (pc, phone, tablet) and consumer types?
- How is my product performing when compared to the competition?
We can help. comScore has been helping Technology companies for over a decade through:
Leverage the power of comScore’s panels to understand consumers’ digital behavior
Partner with our analysts who have a pragmatic understanding of digital marketing and extensive industry expertise
Studies tailored to your needs based on rigorous attitudinal and behavioral research methodologies
Monitor worldwide technology adoption rates and assess potential growth opportunities in new markets and emerging technologies
Software and cloud (software as a service, also known as SaaS) offerings built to scale and perform in a digital world
Products to consider
comScore Device Essentials™ is the only solution of its kind to provide insight into unique digital device usage across the globe, offering detail into device characteristics,...
comScore Mobile Metrix® captures total mobile audience behavior on browsers and apps across smartphones and tablets. With Mobile Metrix, publishers can demonstrate the value...