Key Insights from 2012
and What They Mean for
the Coming Year
Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics.
Turning Big Data into Mobile Subscriber Insights: How Mobile Operators can Capture, Retain and Grow their Subscriber Base
Young Brits Have A Higher Recall of Mobile Advertising
21 May - OMMA Video NY
To GRP or Not to GRP: Getting the Metrics for Online Video Right
Josh Chasin, Chief Research Officer, comScore, Inc.
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22 May - Telecom Analytics at CTIA
Turning Big Data into Mobile Subscriber Insights
Brian Jurutka, SVP, Subscriber Analytics, comScore, Inc.
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23 May - Mobile Marketing Innovation Day
Analytics – Data and Trends in the Digital Industry
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State of the U.S. Online Retail Economy Q1 2013
In this presentation, comScore Chairman & Co-Founder Gian Fulgoni and comScore VP of Marketing & Insights Andrew Lipsman present key retail trends in the first quarter of 2013. Read more
By: Andrew Lipsman, Gian Fulgoni Tags: Advertising, Amazon, Audience Measurement, ecommerce, Engagement, Mobile, Multi-Platform, Retail, Shopping, Smartphone, TabletscomScore Reports $50.2 Billion in Q1 2013 Desktop-Based U.S. Retail E-Commerce Spending, Up 13 Percent vs. Year Ago
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By: Andrew Lipsman Tags: ecommerce, RetailcomScore to Present at Investor Conferences in May
comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that it will participate in the following investor conferences in May 2013: • Magid Abraham, President and Chief Executive Officer, and Ken Tarpey, Chief Financial Officer, will present at the JP Morgan Technology, Media and Telecom Conference in Boston,... Read more
By: Andrew Lipsman Tags: comScore Financial NewsAutoScout24 is Most Popular Automotive Site in Italy
In March 2013, the automotive category was visited by over 8.6 million Italian internet users, an increase of 3 percent compared to March last year. AutoScout24 is the clear leader in this top 10 ranking with 2.8 million unique visitors more than triple that of CRM S.r.l who came in second place with an audience of 884,000 in March 2013. Quattroruote.it... Read more
Online Video Consumption in India Has Doubled in the Past 2 Years
comScore today released the latest comScore Video Metrix report showing that total online video consumption has doubled in the past two years to 3.7 billion videos per month. This dramatic growth has been driven by a sizeable increase in the number of online video viewers, in addition to increasing consumption per viewer. The total online video audience... Read more
By: Amarpal Singh Tags: Advertising, Entertainment, Online video, Top 10 Sites, Video, YouTubecomScore Reports March 2013 U.S. Smartphone Subscriber Market Share
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By: Stephanie Flosi Tags: Android, Apple, BlackBerry, Google, HTC, iPhone, LG, Microsoft, Mobile, Rankings, RIM, Samsung, Smartphone, SymbianWho is Advertising on Facebook in France?
In France, a total of 60.5 billion display ad impressions were delivered across the internet in March 2013, of which, 13.5 billion were served on Facebook by over 2100 advertisers. Zalando GmbH led the way with 246.5 million display ad impressions, Otto GmbH & Co KG came in second with 198.6 million impressions and Microsoft was third with... Read more
comScore, Inc. Reports First Quarter 2013 Results
comScore today announced financial results for the first quarter of 2013. In the first quarter 2013 comScore achieved record quarterly revenue of $68.8 million, up 11% from a year ago; GAAP income before income taxes of $0.2 million; and GAAP net loss of $(2.0) million, or $(0.06) per basic and diluted share. Read more
By: Andrew Lipsman Tags: comScore Financial NewscomScore and BrightRoll Announce Collaboration to Enhance Online Video Campaign Ratings
comScore today announced it is collaborating with BrightRoll, the largest independent video ad platform, to bring audience guarantees to BrightRoll clients via comScore’s validated Campaign Essentials (vCE) product suite. The collaboration provides publishers, advertisers and agencies with meaningful insights into the reach, frequency, GRPs and demographic... Read more
By: Andrew Lipsman Tags: Ad Impressions, Ad Validation, Advertising, Online video, Video