Insights

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Feb - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
Download now

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

23 Apr - Insight NYC

comScore's Media Evangelist, Eli Goodman, will be moderating a session titled: The Last Days of the Last Click: How are data savvy marketers attributing value in a multi-touch world?
Read More

24 Apr - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
Read More

27 Apr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
Read More

12 May - Forum: Fiserv Client Conference

comScore will present new research focusing on how the digital omnivore engages with financial institutions, banks and online spend in an increasingly mobile world. Not all mobile interactions are created equal, and this session will help describe the differences between tablet and smartphone as well as mobile web and mobile applications to help FIs better position their mobile solutions.
Read More


Press Release Apr. 22, 2005 | Share

Sports Enthusiasts Hit the Web for Up-to-the-Minute Information

RESTON, VA, April 22, 2005 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. NCAA Basketball’s March Madness and the kickoff of the baseball season drove sports-related content to dominate this month’s top gaining properties ranking. Read more

By: Andrew Lipsman Tags: Audience Measurement, Events, Internet Use, Rankings, Sports, Web Traffic

Press Release Feb. 21, 2005 | Share

Americans Kick Off the Year Online with Taxes, Diets and Vacations on Their Minds

RESTON, Va., Feb. 21, 2005 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. With 2005 upon them, Americans turned to tax, diet, careers and travel sites to begin planning the year ahead. Read more

By: Andrew Lipsman Tags: Audience Measurement, Internet Use, Rankings, , , Web Traffic

Press Release Jan. 17, 2005 | Share

Holiday Festivity Drove Web Activity in December, According to comScore Media Metrix Top 50 Online Property Ranking

RESTON, Va., Jan. 17, 2005 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. As expected, holiday-related content dominated December traffic, with seasonal sites accounting for 8 of the top 10 gaining properties and 9 of the top 10 gaining categories. Read more

By: Andrew Lipsman Tags: Audience Measurement, Holiday Shopping, Internet Use, Rankings, , , Web Traffic

Press Release Dec. 20, 2004 | Share

Americans Flood Online Stores as Holidays Approach

RESTON, Va., Dec. 20, 2004 – comScore Media Metrix today released its monthly analysis of online consumer behavior, which reported that 128 million consumers visited sites in the Retail category in November 2004, representing fully 80 percent of the U.S. Internet population. Retail sites, such as those operated by KB Toys, Best Buy and Toys“R”Us,... Read more

By: Andrew Lipsman Tags: Audience Measurement, e-Commerce, Holiday Shopping, Rankings, , , Web Traffic

Press Release Oct. 15, 2004 | Share

Fall Television Season, Back-to-School and the Election Drive Substantial Web Traffic Increases in September

RESTON, Va., Oct. 15, 2004 – comScore Media Metrix today released its monthly analysis of consumer Internet behavior. This month’s report revealed that the kickoff of the fall television season drove substantial traffic increases at both network sites and television content provider sites, such as AOL Television and MSN Television. In addition,... Read more

By: Andrew Lipsman Tags: Amazon, Audience Measurement, Internet Use, Rankings, , , Web Traffic

Press Release Sep. 22, 2004 | Share

Olympics Take Gold and Silver in August Web Rankings

RESTON, Va., Sept. 22, 2004 – comScore Media Metrix today released its monthly analysis of consumer Internet behavior. This month’s report revealed that sites related to the summer Olympics took both the first and second spots in the August ranking of the top gaining properties. U.S. Olympic Team Sites and Athens2004.com each drew approximately... Read more

By: Andrew Lipsman Tags: Audience Measurement, Internet Use, Rankings, Sports, , , Web Traffic

Press Release Sep. 17, 2004 | Share

Oprah Giveaway Drives Massive Traffic Increase at Oprah and Pontiac Sites, According to comScore Networks

RESTON, Va., Sept. 17, 2004 – comScore Networks today released a late-breaking analysis of Web visitation related to Oprah’s heavily publicized giveaway of 276 Pontiac G6 automobiles to audience members on September 13. comScore data revealed that following broad media coverage of the event, well over 600,000 Americans visited Oprah.com on Tuesday,... Read more

By: Andrew Lipsman Tags: Search, TV, Web Traffic

Press Release Jul. 19, 2004 | Share

More than 7 Million Americans Participate in Online Fantasy Sports, According to comScore Media Metrix

RESTON, Va., July 19, 2004 – comScore Media Metrix today released the results of an analysis of online fantasy sports activity, which revealed that more than 7 million Americans visited the fantasy sports sections of Yahoo! Sports, Sportsline and ESPN. These users viewed an average of more than 200 pages of fantasy sports content per month. The... Read more

By: Andrew Lipsman Tags: Audience Measurement, Gaming, Internet Use, Web Traffic

Press Release Jul. 16, 2004 | Share

comScore Announces June Web Rankings and Major Enhancements to Careers Category Reporting

RESTON, Va., July 16, 2004 – comScore Media Metrix today released its monthly analysis of consumer Internet behavior. The analysis revealed that this summer’s surprise blockbuster, Fahrenheit 9/11, was a significant contributor to increases at a number of major online content categories. Many of this month’s other traffic increases were a result... Read more

By: Andrew Lipsman Tags: Audience Measurement, Internet Use, Rankings, , , Web Traffic

Press Release Jun. 18, 2004 | Share

Americans Readying for Summer Online; Travel, Movies and Weather Categories Heating Up

RESTON, Va., June 18, 2004 – If online activity in May is any indication, Americans are clearly ready for summer. Half of the top ten gaining categories in May were travel related, while the Movies and Weather categories also saw double-digit increases between April and May. These were among the findings of this month’s Internet traffic analysis,... Read more

By: Andrew Lipsman Tags: Audience Measurement, Internet Use, Rankings, , , Travel, Weather, Web Traffic

Filter by