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Data Gem Apr. 15, 2011 | Share

In the UK, over 55 year olds spend most time on AOL and Facebook

Top Sites 55 years Old

British Internet users over the age of 55 spent an average of 25 hours a month online, compared to an average of 31 hours spent by visitors across all age segments. The 'silver surfers' spent most time on AOL sites during March 2011, with an average of nearly 4.8 hours per user per month. Read more

Press Release Apr. 13, 2011 | Share

comScore Releases March 2011 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in March with 65.7 percent of search queries conducted. Read more

Data Gem Mar. 25, 2011 | Share

Google Most Popular Incoming Traffic Source Worldwide for The New York Times

In January 2011, Google sites were the most popular incoming traffic source worldwide for The New York Times brand. 17.5% of the NYT visitors entered via one of Google's sites, followed by Yahoo! sites with 8.1% and Social Networking site Facebook.com with 5.7%. Read more

Press Release Mar. 11, 2011 | Share

comScore Releases February 2011 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in February with 65.4 percent of searches conducted. Read more

Data Gem Mar. 3, 2011 | Share

Android Takes Lead in U.S. Smartphone Market

Android Takes Lead in U.S. Smartphone Market

In January 2011, Google Android accounted for 31.2% of the U.S. smartphone market, capturing the #1 spot in the rankings for the first time as the platform climbed from just 7.1% share a year ago. RIM followed with 30.4% to secure the #2 position, while Apple took the #3 spot with 24.7% share. Read more

Data Gem Feb. 16, 2011 | Share

Share of Smartphone Market by Operating System in EU5

Share of Smartphone Market by Operating System in EU5

Symbian’s stronghold on the European smartphone market loosened in 2010 as other platforms gained traction. Symbian saw its smartphone market share decline from 63.0 percent in December 2009 to 47.8 percent in December 2010, while Android consumed the largest portion of Symbian’s market share, growing more than 10 percentage points to 11.9 percent... Read more

Data Gem Feb. 15, 2011 | Share

Top UK Mobile Sites by Total Minutes Spent

Mobile sites by minutes spent UK

The Sillicon Alley Insider featured this comScore mobile data in yesterday's Chart of the Day. In the UK, Facebook was the clear leader in a ranking of top sites by time spent. In December 2010 the 7.5 million unique mobile visitors spent a total of 2.5 billion minutes on Facebook.com, averaging 5.6 hours per visitor during the month. Read more

Press Release Feb. 11, 2011 | Share

comScore Releases January 2011 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in January with 65.6 percent of searches conducted. Read more

Data Gem Feb. 7, 2011 | Share

Sneak Peak: 2010 U.S. Digital Year in Review

Top 5 Web Properties US Dec 2009 - Dec 2010

In 2010, Facebook surpassed each of the top three largest web properties for share of time spent, capturing the #1 ranking in August 2010. Facebook now accounts for 12.3 percent of time spent online in the U.S., up from 7.2 percent a year ago. Read more

Blog Feb. 4, 2011 | Share

Scoring with Super Bowl Advertising: Why Google’s “Parisian Love” Was One of 2010’s Best Ads

Super Bowl ads are known as the pinnacle of creativity and entertainment in advertising. Given their vast reach among an audience eager to see and hear what advertisers have to say, the Super Bowl provides a unique and valuable opportunity for marketers, something certainly reflected in the cost of advertising slots (a 30-second slot this year will... Read more