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Press Release Jun. 26, 2006 | Share

Consumers Age 35-44 Are Most Likely to Buy a Car in the Next Six Months

RESTON, VA, June 26, 2006 – comScore Media Metrix today revealed the automotive purchase intent, online visitation habits and automotive ownership tendencies of American consumers who are most likely to purchase an automobile in the next six months. This study, the first of a series of industry-specific analyses from the comScore Media Metrix “Audience... Read more

Press Release Jun. 21, 2006 | Share

Monday, June 12 Proves Strongest Day Yet for Yahoo! FIFA World Cup Site Visitation with 226 Million Page Views and More Than 5 Million Visitors Worldwide

RESTON, VA, June 21, 2006 – comScore Networks, a leader in digital media measurement, today released the results of an in-depth analysis of FIFA World Cup Internet traffic during the second week of the tournament. Monday, June 12 proved to be the strongest day yet for the official FIFA World Cup site, hosted by Yahoo! at fifaworldcup.yahoo.com. More... Read more

Press Release Jun. 19, 2006 | Share

Portuguese and U.S. Fans Most Overconfident about “Home Team’s” Performance Going into World Cup

RESTON, VA, June 19, 2006 – comScore Networks, a leader in digital media measurement, today released the results of an online survey conducted among a multi-country sample to gauge which country was expected to win the World Cup tournament. Overall responses across countries were consistent, with respondents tending to vote for either their home... Read more

Press Release Jun. 15, 2006 | Share

Social Networking Sites Continue to Attract Record Numbers as Myspace.com Surpasses 50 Million U.S. Visitors in May

RESTON, VA, June 15, 2006 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. In addition to shopping for Moms and Grads, checking out job sites, and staying on top of personal finance and politics in May, Americans also flocked to their favorite TV show and sports sites, including... Read more

Press Release Jun. 14, 2006 | Share

Yahoo! FIFA World Cup Site Attracts More Than 5 Million Visitors Worldwide on Opening Day

RESTON, VA, June 14, 2006 – comScore Networks, the leader in digital media measurement, today released an analysis of visitation to the official World Cup site during the opening days of the FIFA World Cup soccer tournament. On Friday, June 9, the opening day of the tournament, the official world cup site hosted by Yahoo! at Fifaworldcup.yahoo.com... Read more

Press Release Jun. 12, 2006 | Share

“Trendy” Wireless Phones Most Likely To Be Researched Online; Low-Cost Models Most Often Ordered

RESTON, VA. June 12, 2006 – comScore Networks, a leader in the measurement and analysis of consumer behavior and attitudes, today released an analysis of the online research and purchase behavior of consumers in the wireless phone market. comScore revealed that consumers were most likely to research newly released and “trendy” models, with the... Read more

Press Release Jun. 6, 2006 | Share

comScore Study Finds 35-Percent Increase in Number of Consumers Visiting Travel Sites

RESTON, Va., June 6, 2006 – comScore Networks, the leader in the measurement and analysis of consumer behavior and attitudes, today released an analysis of the online travel market in the U.S. comScore found that nearly 150 million consumers visited a travel Web site in 2005, a 35-percent increase over the previous year. Annual online travel revenues... Read more

Press Release May. 30, 2006 | Share

comScore Reveals Nearly Six Million People Worldwide Visited the Yahoo! FIFA World Cup Site in April 2006

RESTON, VA, May 30, 2006 -- comScore Networks, the leader in digital media measurement, today announced the results of an analysis of the worldwide online audience for the official World Cup soccer tournament Web site hosted by Yahoo! at fifaworldcup.yahoo.com. During April, comScore recorded 5.7 million unique visitors to the site, up 35 percent from... Read more

Press Release May. 26, 2006 | Share

comScore E-Commerce Sales Estimates Once Again Accurately Predict U.S. Department of Commerce Data

RESTON, Va., May 26, 2006 – comScore Networks today announced that its first quarter 2006 e-commerce sales estimates, originally published in early April 2006, accurately predicted the data published by the U.S. Department of Commerce last week. The comScore e-commerce data were available to comScore clients and widely published in early April, while... Read more

Press Release May. 23, 2006 | Share

Online Video Confirmed as an Effective Vehicle for Reaching the Male 25-34 Segment

RESTON, VA, May 23, 2006 – comScore Networks today released an analysis based on its newly launched Video Metrix service, the first-ever monthly reporting of consumer video consumption of both content and ads across the Web along with the demographic characteristics of video viewers. Among notable trends was the marked increase in the number of consumers... Read more