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Press Release Mar. 15, 2005 | Share

Catalina Marketing Corporation Selects comScore Networks as BAR® Licensing Partner

ST. PETERSBURG, Fla., March 15, 2005 -- Catalina Marketing Corporation (NYSE: POS), the global leader in behavior-based marketing, today announced that it has partnered with comScore Networks to offer clients its Behavior Activated Research® (BAR®) solution. The partnership is designed to leverage the value of the Catalina Marketing Network® and... Read more

Press Release Mar. 10, 2005 | Share

U.S. Consumer Spending for Online Content Reaches $1.8 Billion in 2004 on Strength of Entertainment/Lifestyles Category, According to Online Publishers Association Report

NEW YORK, NY -- March 10, 2005 -- The Online Publishers Association (OPA) today released its full year 2004 Paid Online Content U.S. Market Spending Report. The study, conducted in partnership with comScore Networks, found that consumer spending for online content in the U.S. grew to $1.8 billion in 2004, a 14% increase over 2003, driven largely by... Read more

Press Release Mar. 8, 2005 | Share

Newly Measured Live365 Reaches more than 400,000 People Per Week in January, According to comScore Arbitron Online Radio Ratings

NEW YORK, March 8, 2005 – Arbitron Inc. (NYSE: ARB) and comScore Media Metrix, a division of comScore Networks, Inc., released today the online radio ratings for January, which for the first time include Live365. The ratings revealed that Live365 reached an average of 438,000 people per week during the January 2005 survey period. Read more

Press Release Feb. 21, 2005 | Share

Americans Kick Off the Year Online with Taxes, Diets and Vacations on Their Minds

RESTON, Va., Feb. 21, 2005 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. With 2005 upon them, Americans turned to tax, diet, careers and travel sites to begin planning the year ahead. Read more

Press Release Feb. 8, 2005 | Share

Super Bowl Ad Campaigns Send Viewers Rushing to the Web

RESTON, Va., Feb. 8, 2005 – comScore Networks today released an analysis of the online impact of Super Bowl XXXIX. In 2005, consumers came to expect that many Super Bowl commercials will deliver a call to online action, whether to learn more about an intriguing product, enter a sweepstakes or make sense of a purposefully vague advertisement. Read more

Press Release Feb. 3, 2005 | Share

comScore/Arbitron-Rated Online Radio Networks Approach Five Million Listeners Per Week In December 2004

NEW YORK, February 3, 2005 – Arbitron Inc. (NYSE: ARB) and comScore Media Metrix, a division of comScore Networks, Inc., announced today that the Monday - Sunday 6AM-Midnight audience for the three measured networks increased 16 percent from an estimated 4.2 million people per week, age 12 and older, in November 2004 to almost 4.9 million for the... Read more

Press Release Feb. 3, 2005 | Share

comScore Networks Acquires SurveySite

RESTON, Va., Feb. 3, 2005– comScore Networks today announced it has acquired SurveySite, Inc., a leading provider of full service custom research to leading global marketers. Founded in 1996, SurveySite is a recognized pioneer in market research conducted via the Internet. The SurveySite organization, based in Toronto, will operate as a division... Read more

Press Release Jan. 19, 2005 | Share

New Study of Multi-Channel Shopping Reveals Significant Opportunities for Retailers

RESTON, Va., Jan. 19, 2005 – Fry, Inc., the e-tailing group, Inc., and comScore Networks today jointly released the results of the first Evolution of the Multi-Channel Consumer (EMC2) study based upon the attitudes, experiences and expectations of U.S. online shoppers. Although multi-channel retailers were leaders in e-commerce growth in the latest... Read more

Press Release Jan. 17, 2005 | Share

Holiday Festivity Drove Web Activity in December, According to comScore Media Metrix Top 50 Online Property Ranking

RESTON, Va., Jan. 17, 2005 – comScore Media Metrix today released its monthly analysis of consumer activity at top online properties and categories. As expected, holiday-related content dominated December traffic, with seasonal sites accounting for 8 of the top 10 gaining properties and 9 of the top 10 gaining categories. Read more

Press Release Jan. 10, 2005 | Share

Online Holiday Spending Surges Beyond Expectations, Driving E-Commerce to Record Annual Sales of $117 Billion

RESTON, Va., Jan. 10, 2005 – comScore Networks today released holiday and annual spending figures for full year 2004. Online consumer retail spending grew by an impressive 29 percent compared to the 2003 season, exceeding comScore’s initial expectation of 23 to 26 percent growth. Online travel spending generated an additional $7.8 billion in November... Read more