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Press Release Jun. 3, 2011 | Share

comScore Reports April 2011 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending April 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.5 percent market share.... Read more

Blog Jun. 3, 2011 | Share

comScore Releases Inaugural Data from Total Universe Report

comScore is excited to announce that we have released our first beta data set from the comScore Total Universe report, and we have some very interesting results to share. As background, the comScore Total Universe report provides audience measurement for 100 percent of a site’s traffic, including usage via mobile phones, apps, tablets and shared computers... Read more

Data Gem May. 23, 2011 | Share

Mobile Photo Usage by Market

Mobile Photo Usage by Market

A look across geographies currently measured by our comScore MobiLens product revealed that mobile users in Spain display the highest percent of users taking photos with their mobile devices in March. Read more

Data Gem May. 16, 2011 | Share

Check-In Service Users by Access of Mobile Categories

When compared with an average smartphone owner, social networking check-in users in the U.S. were more likely to access mobile media across a majority of content categories. More than 95% of check-in service users used their mobile browser or applications. Nearly 62% accessed news. Read more

Blog May. 9, 2011 | Share

6 Keys to Mobile Search Marketing Success

A funny thing happened on the bus on my way to work recently. I was on my phone searching for a lunchtime haircut spot, the lady next to me was shopping for new curtains on her iPad, and a Wall Street type was talking loudly on his phone asking for tips prior to laying a bet with his bookie (you have to love New York City). Read more

Data Gem May. 9, 2011 | Share

Mobile Mondays: Top U.S. Smartphone Platforms

Smartphone usage continues to grow across the U.S. with 72.5 million people owning a smartphone in March 2011. Google Android accounted for 34.7% market share, while RIM ranked second with 27.1%. Apple accounted for 25.5% share, followed by Microsoft (7.5%) and Palm (2.8%). Read more

Press Release May. 6, 2011 | Share

comScore Reports March 2011 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending March 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.5 percent market share.... Read more

Press Release Apr. 1, 2011 | Share

comScore Reports February 2011 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending February 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.8 percent market share.... Read more

Data Gem Mar. 23, 2011 | Share

Home Tops for Mobile Financial Account Access

Mobile Financial Account Access

More Americans are turning to their mobile devices to access financial accounts. Surprisingly, most people aren't necessarily "mobile" when they are doing this. In a Q4 2010 comScore survey, when asked their primary location when accessing financial accounts via mobile devices, 60 percent of U.S. respondents listed “at home” as their... Read more

Data Gem Mar. 16, 2011 | Share

Daily Mobile Consumption in the U.S.

Top Mobile Activities in the US

Americans are turning to their mobile devices with increasing frequency. More than 60% of consumers participating in the most popular seven mobile activities – communication, listening to music, news and weather - do so at least once a week. More than half of mobile users that text, email or access social media sites on their mobile due so almost every... Read more