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Press Release Mar. 7, 2011 | Share

comScore Reports January 2011 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending January 2011. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 24.9 percent market share.... Read more

Data Gem Mar. 3, 2011 | Share

Android Takes Lead in U.S. Smartphone Market

Android Takes Lead in U.S. Smartphone Market

In January 2011, Google Android accounted for 31.2% of the U.S. smartphone market, capturing the #1 spot in the rankings for the first time as the platform climbed from just 7.1% share a year ago. RIM followed with 30.4% to secure the #2 position, while Apple took the #3 spot with 24.7% share. Read more

Blog Feb. 18, 2011 | Share

Top 10 Mobile Trends of 2010: Highlights from comScore’s Mobile Year in Review

Earlier this week comScore released our inaugural Mobile Year in Review report, a comprehensive 30-page report full of data, charts and graphs highlighting the key mobile media trends of the year in the U.S. EU5 (UK, France, Germany, Spain and Italy), and Japan. 2010 was a landmark year for the mobile marketplace, as we saw companies push the envelope... Read more

Data Gem Feb. 18, 2011 | Share

Top Mobile Activities in the U.S., EU5 and Japan

An analysis of the top mobile activities across the U.S, Europe and Japan revealed varying degrees of mobile usage across activities. In many cases, mobile users in Japan displayed the strongest propensity for mobile media usage across categories. Read more

Whitepaper Feb. 14, 2011 | Share

The 2010 Mobile Year in Review

comScore presents the inaugural Mobile Year in Review report, a look at the top trends in mobile throughout 2010 and their implications for the coming year. The report looks across the U.S., EU5 and Japan, providing insights on the dynamic mobile ecosystem. Read more

Data Gem Feb. 14, 2011 | Share

Growth of Mobile Market Enablers in the U.S.

Growth of Mobile Market Enablers in the U.S.

From December 2009 to December 2010, the percentage of mobile phone subscribers in the U.S. with unlimited data plans increased from 21.3 percent to 29.0 percent, with more phones now requiring an unlimited data plan subscription at the time of purchase. During the same period, smartphone ownership increased from 16.8 percent to 27.0 percent, while... Read more

Blog Feb. 11, 2011 | Share

iPhone 4 Pre-Orders Flood VerizonWireless.com

On January 11, Verizon made the official announcement that it would finally offer the iPhone, and the consumer interest was immediate. The number of unique visitors to verizonwireless.com jumped 28% from the beginning of the year, and was 9% higher than the same week a year earlier when Verizon was heavily promoting its new Android phones. But it wasn’t... Read more

Data Gem Feb. 11, 2011 | Share

Top Mobile Activities in the U.S.

Top Mobile Activities in the U.S.

Text messaging lead as the top mobile activity with 68 percent of Americans texting in December 2010, while more than half took a photo with their mobile device (52.4 percent) and 39.5 percent of subscribers accessed news and information. Read more

Blog Feb. 9, 2011 | Share

The Top 10 Digital Media Trends of 2010

comScore just released our annual U.S. Digital Year in Review report, which does a deep dive on key digital media trends of the year. 2010 was another great year for the digital media world, as we not only saw the industry claw its way back from the recession but through continued innovation it managed to expand and attract more consumer and advertising... Read more

Whitepaper Feb. 7, 2011 | Share

The 2010 U.S. Digital Year in Review

comScore presents the 2010 U.S. Digital Year in Review, its annual report on the prevailing digital trends of the past year and their implications for the future. The report looks across the digital landscape to highlight the industry’s leading stories of the year. Read more