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Press Release Oct. 1, 2009 | Share

comScore and Starcom USA Release Updated “Natural Born Clickers” Study Showing 50 Percent Drop in Number of U.S. Internet Users Who Click on Display Ads

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released the results of an update to its highly publicized “Natural Born Clickers” research, originally conducted two years ago in conjunction with media agency Starcom USA and Tacoda. The collaborative studies focus on an understanding of how U.S. Internet users click... Read more

Blog Sep. 30, 2009 | Share

Sports is an International Online Phenomenon

In a time of media fragmentation, economic uncertainty, and increasing consumer participation in media….there is one certainty, people still love sports! Over the last year, on average, one third of the Internet population visited a sports entity during the period of a month. It’s good to know that it’s not only me! Read more

Press Release Sep. 30, 2009 | Share

comScore CEO and Co-Founder Dr. Magid Abraham Announced as 2009 Recipient of AMA’s Charles Coolidge Parlin Marketing Research Award

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced that comScore CEO and co-founder Dr. Magid Abraham has been named as the 2009 recipient of the American Marketing Association (AMA) and American Marketing Association Foundation’s (AMAF) 64th annual Charles Coolidge Parlin Marketing Research Award. Established in... Read more

Press Release Sep. 29, 2009 | Share

Professional North American Sports League Sites Draw Attractive Audiences from Around the Globe

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today released a study of the visitor profiles for the four largest professional team sport Web properties in the U.S. The four leagues included in this study, Major League Baseball (MLB.com), the National Basketball Association (NBA.com), the National Football League (NFL.com) and... Read more

Press Release Sep. 28, 2009 | Share

Google Sites Surpasses 10 Billion Video Views in August

comScore, Inc. (NASDAQ: SCOR) today released August 2009 data from the comScore Video Metrix service, showing that 161 million U.S. Internet users watched online video during the month, the largest audience ever recorded. Online video reached another all-time high in August with more than 25 billion videos viewed during the month, with Google Sites... Read more

Press Release Sep. 23, 2009 | Share

Inside Research Reports that comScore is Fastest-Growing Major Global Market Research Firm

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world today announced that it was recognized by Inside Research, a leading market research industry publication, as the fastest-growing major global market research firm over the past five years. It is the second consecutive year that comScore has topped the Inside Research rankings. comScore’s... Read more

Blog Sep. 23, 2009 | Share

My Hour with Jennifer Lindsay on The A-List

Last week, I spent some enjoyable time chatting with Jennifer Lindsay on Blogtalkradio. We covered a range of topics, including the history of comScore, a review of our new panel-centric hybrid Media Metrix 360 product and the challenges / opportunities facing the Internet industry. Read more

Press Release Sep. 22, 2009 | Share

comScore Releases August 2009 U.S. Search Engine Rankings

comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. In August 2009, Americans conducted more than 13.9 billion core searches, with Google Sites accounting for 64.6 percent search market share. Microsoft Sites grabbed 9.3 percent market share, a 0.4-percentage point gain versus July. Read more

Press Release Sep. 21, 2009 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for August 2009

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. Web activity at the top online properties for August 2009 based on data from the comScore Media Metrix service. Education sites gained as students headed back to school, while Humor sites attracted heavy visitation as many looked to laugh in the waning days of summer vacation.... Read more

Press Release Sep. 21, 2009 | Share

Omniture and comScore Announce Strategic Partner Relationship to Deliver Unified Digital Audience Measurement Service

Omniture, Inc. (NASDAQ: OMTR), a leading provider of online business optimization software, and comScore, Inc. (NASDAQ: SCOR) today announced a strategic partner relationship to deliver a unified digital audience measurement system. Specifically designed to meet the unique demands of the digital advertising world, the offering will combine the power... Read more