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Presentation Feb. 6, 2013 | Share

How Technology and Analytics Drive the Mobile Market

How Technology and Analytics Drive the Mobile Market

Today’s multi-platform environment features not only TVs and computers, but smartphones, tablets, gaming platforms and a seemingly ever-increasing number of emerging devices. In order for businesses to embrace these new technologies and invest into innovative channels, such as mobile marketing, they need a thorough understanding of key trends affecting... Read more

Blog Jan. 23, 2013 | Share

Facebook Vaults Ahead of Google Maps to Finish 2012 as #1 U.S. Mobile App

Google Maps (App) vs. Facebook (App)

With another interesting year in digital media in the books, we can now begin our retrospective view of what happened in 2012 in order help bring the digital future into focus. There is little doubt that the Brave New Digital World is upon us and more than ever before we’re seeing the existing norms of the PC-centric web being disrupted by mobile... Read more

Press Release Jan. 3, 2013 | Share

comScore Reports November 2012 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending November 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 26.9 percent market share.... Read more

Press Release Dec. 17, 2012 | Share

EU5 Smartphone Penetration Reaches 55 Percent in October 2012

London, UK, 17 December 2012 - comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key mobile trends across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) during the three month average period ending October 2012. The study found that Spain has the highest smartphone... Read more

Press Release Nov. 30, 2012 | Share

comScore Reports October 2012 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending October 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 26.3 percent market share.... Read more

Press Release Nov. 2, 2012 | Share

comScore Reports September 2012 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending September 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 26 percent market share.... Read more

Press Release Oct. 1, 2012 | Share

comScore Reports August 2012 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending August 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.7 percent market share.... Read more

Presentation Sep. 18, 2012 | Share

Digital Data Gems

This summary of European digital trends provides a brief glimpse into the vast array of insights that comScore can reveal. Next to key facts on European digital behaviour this insights piece also includes the latest on viewable impressions and outlines what marketers should ask about their digital ad campaigns. Read more

Press Release Sep. 4, 2012 | Share

comScore Reports July 2012 U.S. Mobile Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending July 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.6 percent market share. Google Android continued... Read more