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Blog Jan. 29, 2008 | Share

The Economic, Anti-American Mood at Davos

Last year, comScore was honored by being named a Technology Pioneer by the World Economic Forum (“WEF”) and I was invited to attend the annual WEF meeting in Davos, Switzerland. I just returned from my second trip to Davos and wanted to share some observations with you. Read more

Blog Jan. 29, 2008 | Share

Super Bowl XLII Set to Break Online Records in the U.K.

In October 2007, the NFL history books were re-written, as the first ever regular season game to be played outside the U.S. was staged on the hallowed Wembley turf in London. Read more

Blog Jan. 25, 2008 | Share

Interview with Surinder Siama of ResearchTalk Podcasts

I was recently interviewed by Surinder Siama of ResearchTalk Podcasts about current trends in Internet market research, and thought I’d share the video with you below. Much of our discussion focuses on a recent study that comScore conducted with P&G, Yahoo! and SEMPO that explored the potential for the CPG industry to invest in, and benefit from,... Read more

Blog Jan. 22, 2008 | Share

The Universal Search Revolution

The topic du jour for Search in 2007 was clearly universal search: the inclusion of different types of search results such as news stories, maps, local information, images and video alongside the web search results you are used to seeing. We recently discussed the implications of universal search – AKA “mash-up” or “blended” search –... Read more

Blog Jan. 18, 2008 | Share

Coming Soon: TV! As Seen on the Internet

Over the holidays, everyone (by which I mean, my wife's family) was asking me, "What exciting new developments can we expect to see in online metrics in 2008?" From my perspective, I do see something important bubbling up on the Internet, something that is going to affect online metrics because existing metrics are insufficient to measure... Read more

Blog Jan. 11, 2008 | Share

2007 Holiday Shopping Season: Glass Half-Full or Half-Empty?

Now that the 2007 holiday shopping season has finally come to a close, it’s worth taking a look back at what transpired. Depending on how you look at it, there’s a strong argument to be made that the glass was both half-full and half-empty. Read more

Blog Dec. 5, 2007 | Share

Oxford is winning the battle, but Cambridge will win the war for online eyeballs

Here in comScore’s U.K. office, we have the privilege of being surrounded by some of the most illustrious academic establishments in the world. A huge intermingling campus of activity stretches from Holborn to Chancery Lane, spilling out onto the Northbank of the river Thames. Read more

Blog Nov. 28, 2007 | Share

Spotted in Times Square...

Recently spotted: comScore data in Times Square Read more

Blog Nov. 27, 2007 | Share

Display Advertising on MySpace and Facebook

As promised in an earlier blog post, I want to share with you an analysis of the display advertising delivered on MySpace and Facebook that I recently presented at the Forrester Consumer Forum. Read more

Blog Nov. 26, 2007 | Share

The Growing Importance of Online Sales

Thanksgiving also marks the beginning of the busiest time of the year for the Marketing Communications group here at comScore, because it’s the kickoff to the media’s intense focus on trends in consumer spending. This scrutiny is understandable, because roughly two thirds of the U.S. GNP is generated by consumer spending. And, since the months of... Read more