Audience Recommendations for Every Vertical
The IAB’s Measurement Leadership Summit in New York last week (March 14, 2024) brought together the minds of measurement under one roof, to hear and discuss numerous topics including... Read more
Making the Right Bets When It Comes to Programmatic
Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-Platform...
The Social Bowl: Top Brands, Influencers and Content...
Unlocking the Advertising Power of YouTube
The iOS Opportunity: Why iPhone audiences should...
Growing Big Game Audiences in 2024
Scoring on the Madness of March
Ad Optimization and Cutting Through the Noise...
Selena Gomez overtakes Kylie Jenner as #1 on Instagram. What does this exch...
Tampa-St. Petersburg Residents Brace for Fall
A Sports Filled Week in the Queen City
Local TV Snapshot: September 12-18
NFL, NCAA and Spanish Telecasts See Success in San Antonio
The Highest-Ranking U.S. Hispanic TV Networks and Series of 2022
A Baseball State of Mind in NYC
Weekly Local TV Snapshot: Week of August 22-28, 2022
Embracing the Windy City
Football, Baseball & Politics: Philadelphia is in Mid-Season Form
Sports and Politics are All the Buzz in the Bay Area
Los Angeles Couldn’t Get Enough of the Game Shows This Week