Audience Recommendations for Every Vertical
This year is shaping up to be pivotal for the media industry, with both significant challenges and opportunities for publishers. At the recent Digiday Publishing Summit (DPS) in Vail,... Read more
March Madness Across Screens: 2024 Recap
Comscore and Thece Partner To Measure Advertising Effectiveness on Livestreams
It's All About the Audience
ID-Free Targeting that Performs
Getting Started With Privacy and Regulation –...
Making the Right Bets When It Comes to Programmatic
Comscore Transforms Local and National Ad Campaigns...
The Social Bowl: Top Brands, Influencers and Content...
It’s All About Audience Reach Across Screens: Key Themes from CES 2024
Spooky Stats: Halloween Costume Shopping Trends
The Prime Day Effect
Prime Day has become a global retail touchpoint.
#Deinfluencing Unwrapped
Mobile Commerce Reaches New Heights
Do you have your Halloween costume yet?
Halloween’s coming… and engagement with posts about Halloween costumes is increasing at a frightening rate.
Sales holiday recap: the brands and content that came out on top
‘Big 3’ Holiday Days Exceed $22 Billion in Online Spending, Grow 25 Percent...
Online Retail Visits Up 22 Percent Year-Over-Year for Thanksgiving Week
As millions stay home, home furnishing sites see record spend and visitatio...