Case Studies

November 27, 2012

Digital Analytix Business Study Wegener

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Digital Analytix Business Study Wegener

Wegener is the largest publisher of regional newspapers in the Netherlands. Founded in November 1903, Koninklijke Wegener NV is a newspaper and multimedia company based in Apeldoorn and is publicly listed.

Wegener provides daily regional newspapers with a circulation of about 800,000 copies in the Netherlands, with a daily readership of 2.6 million people. Wegener also produces over 225 newspapers delivered door-to-door with a combined circulation of about 8.6 million copies per week.

By using Office Link, Wegener has:

  • Provided key real-time information to internal stakeholders.
  • Reduced the resources required to create effective reports.
  • Seamlessly integrated web data into Microsoft Office programs for presentations and analyses.
Tags: Media & Entertainment, Microsoft, Newspapers, Web Analytics