June 13, 2011
Growth in Top US Mobile Categories
Mobile content consumption continues to increase as double-digit growth was seen across all major categories in the U.S. in March 2011. Social Networking saw the strongest growth increasing 45.7 percent to nearly 64 million users.
These insights and others were shared in the recent webinar The State of the U.S. Mobile Advertising Industry and What Lies Ahead presented by comScore, the Mobile Marketing Association (MMA) and Where, Inc. Download a copy of the presentation here.