July 25, 2011

Top U.S. Smartphone App Categories

Kate Dreyer
Lead Corporate Communications Manager
More than 76.8 million Americans owned smartphones during the three months ending in May 2011, up 57 percent from the previous year. A look at the top smartphone app categories revealed that Weather apps had the largest audience reaching 31 million smartphone owners, or 40.4% of the total U.S. smartphone audience. Social Networking apps closely followed with a smartphone audience of 29.4 million (38.2% reach), followed by Maps with 25.8 million users accessing this category via apps.
Top U.S. Smartphone App Categories

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