iStrategy London will be the 16th installment of our global conference series. And it promises to be the best yet. Whether it's building customer loyalty, increasing sales, improving lead generation or driving greater consumer engagement, our program has been specifically designed to help attendees develop their audience and build traffic, create brand awareness, improve customer service and develop better use of digital tools internally to drive more productive business outcomes.Session Type: Presentation
Location: Twickenham Stadium, London, United Kingdom
Cathy McCarthy, Vice President Marketing, comScore Europe
27 November 11:10 am - 11:50 am Add to Calendar 27-11-2012 11:10:00 27-11-2012 11:50:00 Asia/Dubai iStrategy - Changing How the World Sees Digital Advertising Cathy McCarthy, Vice President Marketing, comScore Europe - Changing How the World Sees Digital Advertising Twickenham Stadium, London, United Kingdom comScore firstname.lastname@example.org false DD/MM/YYYY
Changing How the World Sees Digital Advertising
comScore presents key insights about the importance of ad validation in the digital world and will share key results from the recent European Validated Campaign Essentials (vCE) charter study.
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