Real trend detector, the Cristal-Lab is 4 tumultuous days of debates, conferences and workshops focusing on the most topical issues and tendencies of the communication, creation, media, Brand Entertainment & Content industries and data / marketing innovation.Session Type: Presentation
Location: Hotel Mercure Courchevel, France
Scott Joslin, VP International Advertising Effectiveness, comScore Inc.
14 December 4:00 pm - 4:30 pm Add to Calendar http://www.comscore.com/Insights/Events-and-Webinars/Event/2013/Cristal-Festival 14-12-2013 16:00:00 14-12-2013 16:30:00 38 Cristal Festival - Empowering the Upside of Viewable Impressions Scott Joslin, VP International Advertising Effectiveness, comScore Inc. - Empowering the Upside of Viewable Impressions Hotel Mercure, Courchevel, France comScore firstname.lastname@example.org false
Empowering the Upside of Viewable Impressions
In this presentation,Scott Joslin, VP International Advertising Effectiveness provides answers and insights with significant amount of data to help ensure impression viewability and address some of the question marks swirling in the minds of advertisers, agencies and pu blishers.