IAWTV’s CES Entertainment Matters Conference
With more than four decades of success, the International Consumer Electronics Show (CES) reaches across global markets, connects the industry and enables CE innovations to grow and thrive. The International CES is owned and produced by the Consumer Electronics Association (CEA), the preeminent trade association promoting growth in the $195 billion U.S. consumer electronics industry. More than 2,000 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion, standards development and the fostering of business and strategic relationships. CEA also owns and produces the International CES – The Global Stage for Innovation. All profits from CES are reinvested into CEA’s industry services.Location: Las Vegas Convention Center, North Hall N264 Las Vegas, NV, United States
Joan FitzGerald, VP Television & Cross Media Solutions, comScore, Inc.
9 January 10:50 am - 11:30 am Add to Calendar http://www.comscore.com/Insights/Events-and-Webinars/Event/2013/IAWTV-s-CES-Entertainment-Matters-Conference 09-01-2013 10:50:00 09-01-2013 11:30:00 6 IAWTV’s CES Entertainment Matters Conference - Digital Content Distribution and Monetization: What Is Your Business Model? Joan FitzGerald, VP Television & Cross Media Solutions, comScore, Inc. - Digital Content Distribution and Monetization: What Is Your Business Model? Las Vegas Convention Center, North Hall N264, Las Vegas, NV, United States comScore firstname.lastname@example.org false
Digital Content Distribution and Monetization: What Is Your Business Model?
The Web video ecosystem of content creators, studios, distributors and advertisers is maturing into a robust environment where business models can be created and forecasted. Whether targeting a mass or a niche audience, you'll learn strategies for monetization and for effectively engaging viewers in today's crowded content market.
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