State of the U.S. Online Retail Economy, Q1 2013
The channel shift to online retail is continuing to accelerate – in Q1 2013, e-commerce grew +13%, while corresponding offline retail grew at only +1%. For a full analysis of the digital marketplace through last quarter, join comScore Chairman & Co-Founder Gian Fulgoni and comScore VP of Marketing & Insights Andrew Lipsman as they present State of the U.S. Online Retail Economy, Q1 2013. This quarterly webinar on Tuesday, May 14th at 2 p.m. ET will cover multi-platform commerce trends, alternative shipping methods, the potential impact of a federal online sales tax and more.
Here is a preview of some of the insights we’ll share:
- Multi-platform Internet usage has to led to digital media consumption nearly doubling in the past 3 years – now, nearly half of digital time spent on retail properties occurs via smartphones and tablets
- In Q1 2013, e-commerce accounted for 10.6% of discretionary dollars spent, the highest percentage share seen, beating the 10.0% mark set just last quarter
- When looking at the key e-commerce measurements compared to Q1 2012, overall dollar sales rose +13%, total buyers rose +5% and average dollars spent per buyer was up +8%
comScore Chairman & Co-Founder Gian Fulgoni and comScore VP of Marketing & Insights Andrew Lipsman
14 May 2:00 pm - 3:00 pm