Events & Webinars

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December 31, 1969

Four out of five millennials use Snapchat

Gian Fulgoni, comScore co-founder and CEO, discusses the latest study on how millennials are interacting online. Read More

Webinar December 31, 1969 comScores State of VOD Digital DVD BD Rental Trends

comScore's State of VOD, Digital & DVD/BD Rental Trends

In this presentation, Chris Roberts, SVP Sales, OnDemand Everywhere sheds light on industry trends from every angle, including consumers’ technology usage and viewing habits, emerging... Read More

Webinar December 31, 1969 Looking Ahead to the Voice Era

Looking Ahead to the Voice Era

We are currently in the later stages of the mobile era. The mobile era was shaped by the shift in time spent and dollars spent from desktop to mobile. Smartphone users are now engaging... Read More

Webinar December 31, 1969

Introducing Expanded Mobile and Multi-Platform Measurement in Malaysia with Mobile Consumer Panel Data

This presentation, by our Senior Vice President, Asia Pacific, Joe Nguyen, and Vice President, Southeast Asia, Jonah Ken Tan, follows the announcement of major upgrades to multi-platform... Read More

December 31, 1969 Mike Rich on State of OTT

Video Blog: Top 3 Insights from the “State of OTT”

Mike Rich, comScore VP, Emerging Products, highlights key takeaways from the "State of OTT", a presentation given in June 2017 that provides in-depth insight on the OTT market... Read More

December 31, 1969 How Important is the OTT Device Market if the Future of TV is Apps

How Important is the OTT Device Market if the ‘Future of TV is Apps’?

When Apple CEO Tim Cook declared in 2015 that “the future of TV is apps,” he was referring to a future where a majority of TV viewing is streamed over-the-top (OTT) via online apps.... Read More

December 31, 1969

Four Simple Questions to Make Advertising Better for Us All

The volume of writing on the themes of invalid traffic (IVT), ad viewability and associated threats to digital advertising demonstrates clear desire within the industry to tackle these... Read More

Webinar December 31, 1969 State of OTT

State of OTT

Download this presentation where we present data collected via our Total Home Panel™, which is helping to fill in key measurement gaps in the OTT market and shed new light on which... Read More

December 31, 1969

comScore Reports Top News/Information Digital Media Entities from Desktop Computers and Mobile Devices in India

comScore today released data from the comScore MMX® Multi-Platform service, reporting key online activity in the News/Information category in India for April 2017. Read More

December 31, 1969 Trending Now The Impact of Mobile on the Retail Category in Canada

Trending Now - The Impact of Mobile on the Retail Category in Canada

The Trending Now infographic shares insights into what the Canadian Population is doing online by providing a vertical top-line snapshot of audience behaviour across devices. A recent... Read More

Webinar December 31, 1969 Tra miti e mode della misurazione online

Tra miti e mode della misurazione online

In questa presentazione, durante l'Osservatorio Internet Media del POLIMI, Fabrizio Angelini, CEO Sensemakers, ha analizzato lo scenario del consumo dei media online e lo stato della... Read More

Webinar December 31, 1969 Mobile’s Hierarchy of Needs - MMA Forum Singapore 2017

Mobile’s Hierarchy of Needs - MMA Forum Singapore 2017

The concept of ‘mobile first’ is no longer exclusive to technology-focused businesses and consumers, but is the default position for a growing number of internet users, who now... Read More

December 31, 1969 Indonesias Mobile Only Population and Mobile Consumer Behaviour

Indonesia’s Mobile Only Population and Mobile Consumer Behaviour

comScore recently announced the launch of MMX Multi-Platform, along with major upgrades to Mobile Metrix in Indonesia, with the introduction mobile consumer panel data. This Android... Read More

Webinar December 31, 1969 Finding Clarity in Today’s Complexity

Finding Clarity in Today’s Complexity

With Advertisers citing a lack of transparency in the digital advertising ecosystem as a major concern, and with the recent negative press around Brand's advertising against reputationally-damaging... Read More

Webinar December 31, 1969 Automotive Insights

Automotive Insights

Each month comScore creates a Data Insight presentation on a different topic in digital. In this May 2017 edition, the topic is the automotive category. Read More

December 31, 1969 comScore in Journal of Advertising Research on How Social Sharing Is Disrupting Digital Advertising Models and Metrics

comScore in Journal of Advertising Research on How Social Sharing Is Disrupting Digital Advertising Models and Metrics

In the following article entitled “The Downside of Digital Word of Mouth and the Pursuit of Media Quality,” comScore Co-Founder and CEO Gian Fulgoni is joined by comScore SVP of... Read More

December 31, 1969

The Importance of Mobile and Multi-Platform Measurement in India

As with the majority of global markets, the number of users accessing the internet via desktop devices has remained relatively static in India in the last couple of years, but to take... Read More

December 31, 1969 OTT Viewing Habits of Cord-Cutters

What Behavioral Data Tells Us About the OTT Viewing Habits of Cord-Cutters

There have been many studies about pay-TV cord-cutters, but nearly every analysis relies on on self-reported survey data that can’t fully measure important details about viewing behavior.... Read More

Webinar December 31, 1969 Canadian Cross Platform Landscape

Canadian Multi-Platform Landscape

This annual landmark report explores how the prevailing trends in web usage, multi-platform engagement, online video, and digital advertising are shaping the Canadian marketplace and... Read More

Webinar December 31, 1969 Parallel Universes: Measuring Eyeballs Across Platforms, Screens and Devices

Parallel Universes: Measuring Eyeballs Across Platforms, Screens and Devices

comScore co-founder and CEO Gian Fulgoni shares exclusive data about cross-platform measurement, including how the intersection of linear TV and digital media has transformed the way... Read More

Webinar December 31, 1969 Tech-Savvy Shoppers are Transforming Retail

Tech-Savvy Shoppers are Transforming Retail

Our CEO Gian Fulgoni recently presented alongside UPS' Louis DeJianne at IRCE 2017 to discuss how tech-savvy shoppers are transforming the retail industry. Read More

Webinar December 31, 1969 Is Digital Delivering? Is Digital’s Impact Measurable?

Is Digital Delivering? Is Digital’s Impact Measurable?

This presentation by comScore and Kantar Millward Brown covers key topics in digital effectiveness. Read More

December 31, 1969

Mobile Marketing and Surgical Metrics: How Indonesia Hopes to Succeed

In the markets measured by comScore globally, two observations stand out when reviewing the impact of mobile platforms since their inception. The first is, perhaps to be expected, that... Read More

December 31, 1969

Apparel Spending Shifting to Online Channels Faster than Total Retail Dollars

Brick-and-mortar retail stores are closing at their fastest pace in years, and it’s apparel companies that are bearing the brunt of this fallout. Despite a healthy economy and consumer... Read More