Measuring What Matters in Social Media
In the case of measuring social media, BIG is not always better. It’s time to stop focusing on how many fans and followers your brand has and start focusing on how engaged your social community is with your brand.
Join Tania Yuki, CEO of Shareablee, for a webinar presentation December 10th at 2:00 p.m. ET to learn how you can start Measuring What Matters in Social Media. Tania will share insights on how top brands are performing and introduce the three critical building blocks for engaging your audience and amplifying your brand:
- Growth and engagement metrics – how are the top social brands increasing their unique engaged users?
- Content strategy metrics – what content types are driving the most engagement for your competitors?
- Audience quality metrics – what are the profiles of your most engaged fans?
Tania Yuki, CEO, Shareablee – a comScore partner
10 December 2:00 pm - 3:00 pm