The State of Mobile: U.S. Mobile Media Landscape and Trends
Speaker: Mark Donovan
Event: comScore Webinar
According to recent data, 30% of U.S. Mobile owners are now browsing the Mobile Internet. Since Mobile is one of the most widespread and fastest growing media channels in the world, reliable measurement is key to success. New trends suggest we are seeing a re-fragmentation of the Mobile Market. What factors are driving this?
In this one-hour webinar we share insights into the latest trends in 2010 within the Mobile Market.
This session highlights:
- Key Mobile Market Enablers
- Trends in Mobile Media and Devices
- Mobile Content, Music and Video
- Mobile Advertising
It is clearly an exciting time in the growth of Mobile. Learn how to stay ahead of the curve within the Mobile space!