Presentations & Whitepapers

May 18, 2011

2011 Online Auto Insurance Report

Download the Executive Summary

Purchase Report - $1,495 (per report), $2,695 for both reports

2011 Online Auto Insurance Report Cover

comScore’s 2011 Online Auto Insurance Report is a two-part report that provides a detailed analysis of the industry landscape, along with the behaviors, attitudes, and preferences of consumers conducting auto insurance transactions online. The report is based on comScore’s research panel of 1 million U.S. consumers and attitudinal insights gained from a comScore survey of 4,000 U.S. online consumers conducted in April 2011.

The first report, the 2011 Online Auto Insurance Shopping Report, focuses on insights into the competitive landscape of the online auto insurance acquisition market. The second report, the 2011 Online Auto Insurance Servicing Report, analyzes consumer attitudes and behaviors related to online servicing activity.

By: Susan Kleinman
Tags: e-Commerce, Finance, Retail