- October 2, 2014

Ad Technology: Latest Trends

Speaker: Joe Nguyen, Senior Vice President, Asia Pacific, Comscore, Inc.

As part of the panel discussion on the latest trends in ad technology, Joe Nguyen shares key data and insights on the online audiences in Japan and ASEAN countries. He also sheds light on upcoming trends in the areas of viewability and Non-Human Traffic (NHT), both which will have a significant impact on the digital ad industry in the Asia Pacific region.