April 1, 2016 - Event: comScore Data Insight presentation

U.S. Summer Travel Trends

Allison Ellman Allison Ellman
Senior Analyst
Tony Perucca Tony Perucca
Vice President Syndicated Media Insights

Each month comScore creates a Data Insight presentation on a different topic in digital. In this April 2016 edition, the topic is "Summer Travel".

Summer travelers are likely receptive to different advertising messages based on their life stage, interests and wallet size.