2013 Spain Digital Future in Focus – El Mercado Digital Español
comScore presents the 2013 Spain Digital Future in Focus – El Mercado Digital Español report, providing an overview of the Spanish digital landscape and identifying the prevailing trends in web usage, online video, mobile and ecommerce. Read more
By: Hélène Azevedo, Paloma Sánchez Martinez Tags: Advertising, Audience Measurement, Connected Devices, Engagement, Mobile, Multi-Platform, Online video, Retail, Search, Smartphone, Social, Tablets
2013 Europe Future in Focus Webinar
In this webinar, Mike Shaw and Ayaan Mohamud gave a comprehensive overview of the key trends shaping the digital landscape in Europe. The presentation covered the 18 European markets measured by comScore and highlighted key trends in internet usage, digital advertising, mobile, online video and search from the 2013 Europe Digital Future in Focus report.... Read more
By: Ayaan Mohamud, Mike Shaw Tags: Ad Impressions, Advertising, Banking, Connected Devices, ecommerce, Entertainment, Mobile, Multi-Platform, Newspapers, Online video, Retail, Search, Smartphone
An Evolutionary Digital World: Omnivores, Social video and Showrooming
The days of simple digital consumption are over. People continue to use PCs, but now over 10% of digital hits in Italy come from non-computer platforms, and that number has dramatically increased in the last year alone. The digital experience is scattered across a number of different devices and platforms, all of which demand high-quality, objective... Read more
Tags: Ad Impressions, Advertising, Connected Devices, ecommerce, Entertainment, Mobile, Multi-Platform, Newspapers, Online video, Retail, Search, Smartphone
Media Metrix Multi-Platform: The Next Generation of Digital Audience Measurement
Digital media consumption used to be simple. More than 12% of web traffic now comes from smartphones and tablets...and that number has doubled in just a year. This brave new digital world presents many challenges for marketers, but comScore Media Metrix Multi-Platform provides insights about the total digital population with unduplicated audiences across... Read more
By: Jeff Hackett, Josh Chasin Tags: Audience Measurement, Connected Devices, Cross Media, Engagement, Mobile, Multi-Platform, Tablets, Web Traffic
2013 France Digital Future in Focus Webinar
In this webinar, Delphine Gatignol discussed key findings from our 2013 France Digital Future in Focus report. French consumers are more digitally-engaged than ever before and their usage of connected devices is re-defining the French media landscape. Read more
By: Delphine Gatignol, Hélène Azevedo Tags: Ad Impressions, Advertising, Audience Measurement, Connected Devices, Engagement, Facebook, Internet Use, Mobile, Multi-Platform, News, Newspapers, Online video, Retail, Search, Smartphone, Social, Tablets, Twitter
2013 Future in Focus – Digitales Deutschland Webinar
This webinar presented in German by Berit Block, provides an overview of the digital landscape in Germany. It covered prevailing trends in web usage, mobile, online video, digital advertising, search and a special review of social media, retail and women on the web. Read more
By: Berit Block Tags: Advertising, Amazon, Android, Audience Measurement, Banking, Demographics, Engagement, Facebook, Google, iOS, iPad, iPhone, Mobile, Multi-Platform, Online video, Samsung, Search, Shopping, Smartphone, Tablets, Telecom, Twitter, VEVO, Video
2013 Europe Digital Future in Focus
comScore presents its 2013 Europe Digital Future in Focus report, providing an overview of the European digital landscape and identifying the prevailing trends in web usage, online video, mobile and search. Read more
By: Ayaan Mohamud, Berit Block, Cathy McCarthy Tags: Advertising, Audience Measurement, Connected Devices, Engagement, Mobile, Multi-Platform, Online video, Retail, Search, Smartphone, Social, Tablets
Putting the Future in Focus
Mike Shaw’s presentation will give you an insight into the European ad market, the rising importance of viewable impression measurement and why data will fuel the continued growth of digital advertising. Read more
By: Mike Shaw Tags: Ad Impressions, Ad Validation, Advertising2013 Mobile Future in Focus
In this presentation, comScore Senior Vice President of Mobile Mark Donovan will explore the U.S. and international mobile market dynamics and discuss what they mean for the coming year. Read more
By: Mark Donovan Tags: Android, Apple, Engagement, iOS, iPad, iPhone, Mobile, Multi-Platform, Tablets, Technology, Telecom
2013 Canada Digital Future in Focus
In this presentation, Darrick Li, Manager, Media Metrix Canada presents key insights from the 2013 Canada Digital Future in Focus report, highlighting prevailing trends in PC web usage and demographics, online video, digital advertising, mobile, social media and e-commerce. Read more
By: Darrick Li Tags: Advertising, Amazon, Android, Audience Measurement, Banking, Demographics, Engagement, Facebook, Google, iOS, iPad, iPhone, Mobile, Multi-Platform, Online video, Samsung, Search, Shopping, Smartphone, Tablets, Telecom, Twitter, VEVO, Video