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Press Release Sep. 7, 2015 | Share

comScore to Address Key Industry Topics at dmexco 2015

comScore leaders to speak about NHT, programmatic advertising and video analytics at Europe’s leading digital marketing exhibition & conference in Cologne Read more

Press Release Aug. 27, 2015 | Share

comScore Hosts Inaugural Industry Summit to Address the Future of Audiences & Advertising

comScore Hosts Inaugural Industry Summit to Address the Future of Audiences & Advertising

Key industry leaders congregate in New York for first-ever comScore Industry Summit Read more

Press Release Aug. 4, 2015 | Share

Cadreon Selects comScore as Measurement Partner for Strategic Digital Campaigns

São Paulo, Brazil, August 5, 2015 – comScore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today announced that it was selected by Cadreon as the solution for their digital campaign measurement in Brazil. Cadreon is using validated Campaign Essentials™ (vCE®) to measure audience delivery, viewability, brand safety, in-geo... Read more

Press Release Jun. 23, 2015 | Share

comScore Announces Launch of validated Campaign Essentials™ 2.0 in Brazil and Mexico to Improve Solutions for Ad Measurement Needs

São Paulo, Brazil and Mexico City, Mexico, June 23, 2015 – comScore, Inc. (NASDAQ: SCOR) announced an enhancement to validated Campaign Essentials™ (vCE®) – now vCE 2.0 – to deliver advertising campaign insights to clients in Brazil and Mexico with increased speed and stability. vCE 2.0 is a holistic ad and audience delivery validation solution... Read more

Press Release Jun. 3, 2015 | Share

comScore Introduces Industry’s First Combined GRP and Viewability Solution for Mobile Advertising

Viewability Solution for Mobile Advertising

Daily reporting of mobile ads brings measurement into alignment with desktop display and video campaigns through comScore validated Campaign Essentials. Read more

Press Release Feb. 26, 2015 | Share

comScore is Selected by IPG Mediabrands Latin America as a Preferred Strategic Partner for Digital Campaign Ratings

By identifying comScore vCE® as a Preferred Solution for its clients, IPG Mediabrands expects to bring optimization and solutions to improve their Digital Display and Video Campaigns. Read more

Press Release Feb. 5, 2015 | Share

comScore’s Value of a Digital Ad Whitepaper Available for Download

Value of a Digital Ad Whitepaper

comScore, Inc. (NASDAQ: SCOR) today announced the publication of its latest whitepaper, The Value of a Digital Ad. Available to the public as a complimentary download, the paper discusses the key challenges preventing digital advertising from realizing its full potential and how these challenges are being addressed. Recent innovations in digital ad... Read more

Press Release Jan. 22, 2015 | Share

comScore Brings Independent Metrics to Programmatic Buying to Elevate Quality Inventory and Trust in Transactions

comScore Brings Independent Metrics to Programmatic Buying to Elevate Quality Inventory and Trust in Transactions

comScore, Inc. (NASDAQ : SCOR) today announced that media buyers will be able to use key comScore advertising metrics directly in programmatic trading platforms. This is the first offering from the comScore Industry Trust Initiative, which is designed to enable trusted transactions of quality advertising between buyers and sellers. Read more

Press Release Jan. 21, 2015 | Share

New Sizmek Audience Suite delivers unified view of Sizmek performance metrics with data from comScore validated Campaign Essentials™ or Nielsen Online Campaign Ratings™

Sizmek (NASDAQ: SZMK) today announced the availability of Sizmek Audience Suite, a tool that provides marketers with an integrated view of campaign performance measurements within the Sizmek MDX open ad management platform together with data from either of two leading measurement sources, comScore vCE® or Nielsen Online Campaign Ratings. Sizmek is... Read more

Press Release Jan. 5, 2015 | Share

comScore validated Campaign Essentials™ is First Digital Measurement Product in Mexico to be Audited

comScore, Inc. today announced that Consejo de Investigación de Medios (CIM) presented the results of the audit of comScore validated Campaign Essentials™ (vCE®), the first digital measurement product in Mexico to be audited. Read more