Press Releases

Search and Filter

United States
Press Release Sep. 27, 2010 | Share

comScore Introduces Digital GRP “Overnights” in AdEffx™ Campaign Essentials

comScore, Inc. (NASDAQ: SCOR) today announced the introduction of the second generation of comScore AdEffx™ Campaign Essentials. The new service features several groundbreaking enhancements for digital media planning and optimization, including the availability of digital GRP “overnights,” campaign reporting across global markets, verification... Read more

Press Release Sep. 23, 2010 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for August 2010

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for August 2010 based on data from the comScore Media Metrix service. Back-to-school season accelerated the growth of several online categories during the month, from Books and Apparel to Educational Resources and Consumer Goods. Sports... Read more

Press Release Sep. 22, 2010 | Share

comScore Study with ValueClick Media Shows Ad Retargeting Generates Strongest Lift Compared to Other Targeting Strategies

comScore, Inc. (NASDAQ: SCOR) today released the results of a study conducted with ValueClick Media on the effectiveness of online display advertising according to its media placement strategy. The study, which is the first of its kind, analyzed 103 campaigns from 39 different advertisers covering 7 industries, examining the lift in brand website visitation... Read more

Press Release Sep. 22, 2010 | Share

comScore Announces Collaboration with IXI, An Equifax Company, to Incorporate Consumer Financial Segmentation Data into AdEffx™ and Audience Advantage™ Product Suites

comScore (NASDAQ: SCOR) today announced a collaboration with IXI, an Equifax company and a leader in delivering solutions based on anonymous, aggregated wealth and asset data, to integrate IXI financial segmentation data into comScore products. This collaboration, which IXI will support through its IXI Digital division, will enable comScore clients... Read more

Press Release Sep. 20, 2010 | Share

comScore Introduces Social Analytix™ for Social Media Monitoring

comScore, Inc. (NASDAQ: SCOR) today announced the introduction of comScore Social Analytix™, a social media intelligence service for comScore clients, powered by the Radian6 social media monitoring and engagement platform. The service will provide clients with detailed, real-time insights based on what consumers are saying about their brands and... Read more

Press Release Sep. 16, 2010 | Share

comScore Releases August 2010 U.S. Search Engine Rankings

comScore today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in August with 65.4 percent of searches conducted. Read more

Press Release Sep. 16, 2010 | Share

comScore Reports July 2010 U.S. Mobile Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending July 2010 compared to the preceding three-month average. The report ranked the leading mobile original equipment manufacturers (OEMs) and smartphone operating system... Read more

Press Release Sep. 9, 2010 | Share

comScore to Speak at Upcoming Investor Conferences in September

comScore, Inc. (NASDAQ: SCOR) today announced its participation at two investor conferences in September. Each presentation will be webcast live and available at http://ir.comscore.com/events.cfm. Read more

Press Release Sep. 2, 2010 | Share

comScore Acquires Nedstat, Global Analytics and Online Optimization Provider

comScore, Inc. (NASDAQ: SCOR) today announced that it has acquired Nedstat, a leading provider of web analytics and innovative video measurement solutions for approximately $36.7 million. Headquartered in Amsterdam, the Netherlands, Nedstat offers world class technology that helps organizations optimize customer experiences and maximize the return... Read more