Search and Filter

Press Release Sep. 22, 2016 | Share

comScore Partners with DEG: The Digital Entertainment Group for Their Digital Industry Reporting Service

comScore (NASDAQ: SCOR) today announced a partnership with The Digital Entertainment Group (DEG) for comScore’s Digital Download Essentials Industry (DDEi) service in North America. The DDEi service, focused on efforts to further expand the market coverage of transactional movie and TV show measurement, is the leading source of industry on movie and... Read more

Press Release Sep. 22, 2016 | Share

comScore Announces Launch of MMX® Multi-Platform in the Netherlands to Measure Unduplicated Audiences Across Desktop, Smartphones and Tablets

comScore, Inc. (NASDAQ: SCOR) today announced the launch of MMX® Multi-Platform in the Netherlands to measure unduplicated audiences across desktop, smartphones and tablets in order to account for today’s total digital population. The new service builds on comScore’s rich audience measurement solutions, including MMX, Mobile Metrix and Video Metrix,... Read more

Press Release Sep. 20, 2016 | Share

comScore Study Finds Advertising on Premium Publisher Sites Drives Higher Ad Effectiveness

SÃO PAULO, SP, September, 20th, 2016 – comScore (NASDAQ: SCOR) announced recently in the US the publication of its latest report, The Halo Effect: How Advertising on Premium Publishers Drives Higher Ad Effectiveness. The research and resulting study examines the branding effectiveness of digital display and video ads appearing on Digital Content... Read more

Press Release Sep. 14, 2016 | Share

comScore Introduces Mobile Audience Campaign Reporting in Canada and the United Kingdom

comScore (NASDAQ: SCOR) today announced the expansion of its mobile demographic reporting capabilities in validated Campaign Essentials™ (vCE®) to Canada and the United Kingdom Read more

Press Release Sep. 13, 2016 | Share

comScore’s 2016 U.S. Mobile App Report Available for Download

comScore, Inc. (NASDAQ: SCOR), today published The 2016 U.S. Mobile App Report. The report, available to the public as a complimentary download, provides detailed data and in-depth insights on the digital access vehicle that now drives the majority of digital media usage in the U.S. Read more

Press Release Sep. 9, 2016 | Share

Global Facebook Viewability Reporting Going Live in comScore validated Campaign Essentials

comScore (NASDAQ: SCOR) today announced that Facebook viewability data will be available on a global basis directly through the Ad Validation module of validated Campaign Essentials™ (vCE®) later this month. The new reporting includes key viewability and engagement metrics – including completion rates, audibility and time in-view – for video... Read more

Press Release Sep. 8, 2016 | Share

comScore Introduces Solution to Drive Data Activation for Digital Advertising at Scale

comScore (NASDAQ: SCOR) today introduced a new global solution that allows media buyers and sellers to build more powerful audience and content targets to drive stronger advertising results. comScore Activation helps media sellers increase scale and achieve higher CPMs for their inventory, and enables advertisers to reach their target audience with... Read more

Press Release Aug. 28, 2016 | Share

comScore Selected as Indonesia Online Audience Measurement Partner to Develop Single, Trusted Online Currency

Jakarta, Indonesia, 29 August 2016 – comScore, Inc. (NASDAQ: SCOR), a leading cross-platform measurement company, today announced that it has been selected as the Online Audience Measurement Partner in Indonesia for two years from 2016 to 2018. Read more

Press Release Aug. 10, 2016 | Share

comScore Board Names Co-Founder Gian Fulgoni as Company’s Chief Executive Officer

comScore (NASDAQ: SCOR) today announced that its Board of Directors has named company co-founder Gian Fulgoni as its Chief Executive Officer. Mr. Fulgoni most recently served comScore as Chairman Emeritus, a role he has held since 2014, and he will continue to serve on the Board. Mr. Fulgoni previously served as the company’s Executive Chairman of... Read more

Press Release Jul. 26, 2016 | Share

comScore Enhances Plan Metrix Solution with Mobile Data Inputs

comScore, Inc. (NASDAQ: SCOR) today announced the U.S. launch of mobile data insights within Plan Metrix, a robust solution that combines Internet users’ actual online behavior with detailed offline information. Read more