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Press Release Nov. 25, 2014 | Share

comScore Reports $17.5 Billion in Desktop E-Commerce Spending in First 23 Days of November to Kick Off 2014 U.S. Holiday Season

comScore (NASDAQ : SCOR) today reported holiday season retail e-commerce spending for the first 23 days of the November-December 2014 holiday season. For the holiday season-to-date, $17.5 billion has been spent online using desktop computers, marking a 11-percent increase versus the corresponding days last year. Friday, November 21 has been the heaviest... Read more

Press Release Nov. 20, 2014 | Share

comScore Announces Launch of MMX® Multi-Platform in Italy to Provide Unduplicated Accounting of Audience size and Demographics Across Multiple Devices

comScore, Inc. (NASDAQ: SCOR) announced the launch of MMX® Multi-Platform in Italy, the next generation of digital audience measurement and media planning. Building on MMX®, Mobile Metrix® and Video Metrix® from the comScore Audience Analytics suite, MMX Multi-Platform offers unduplicated accounting of audience size and demographics that reflects... Read more

Press Release Nov. 20, 2014 | Share

comScore Launches Authorized Tagging Partners Program for vCE Mobile to Measure Campaign Performance in Mobile Campaigns

comScore, Inc. a global leader in measuring the digital world, today announced a comprehensive partnership program for validated Campaign Essentials™ Mobile (vCE® Mobile), comScore’s campaign measurement solution for demographic delivery insights across smartphones and tablets, to enable accurate and holistic measurement of mobile campaign performance.... Read more

Press Release Nov. 19, 2014 | Share

comScore Receives ABC Certification for Online Ad Viewability

comScore, Inc. (NASDAQ: SCOR) today received certification from ABC (Audit Bureau of Circulations) for its viewability measurement in validated Campaign Essentials™ (vCE®). This certificate provides transparency on the capability of comScore’s viewability measurement product, helping advertisers and agencies make a like-for-like comparison during... Read more

Press Release Nov. 18, 2014 | Share

comScore Forecasts 16 Percent Growth to $61 Billion in 2014 U.S. Holiday E-Commerce Spending on Desktop and Mobile

comScore (NASDAQ : SCOR) today reported its official spending forecast for the November-December 2014 holiday season, as well as desktop retail e-commerce spending for Q3 2014. The official comScore 2014 holiday season forecast is that total online retail spending for the November–December period will reach $61.0 billion, representing a 16-percent... Read more

Press Release Nov. 18, 2014 | Share

MDA and comScore Release Rankings of Top Web Entities in Malaysia for September 2014

The Malaysian Digital Association (MDA), the apex representative body for online publishers, advertising agencies and digital service providers in Malaysia, and comScore, Inc. (NASDAQ: SCOR), a global leader in digital media analytics, today released their monthly rankings of web activity at the top online entities in Malaysia for September 2014 based... Read more

Press Release Nov. 13, 2014 | Share

comScore Releases 2014 U.S. Online Auto Insurance Shopping Report

comScore, Inc. (NASDAQ: SCOR) today released its 2014 Online Auto Insurance Shopping Report, which provides a detailed analysis of overall industry trends, and the attitudes and intentions of consumers shopping for auto insurance online. Additionally, the study provides insight as to how, why and where consumers shop for auto insurance. The study is... Read more

Press Release Nov. 12, 2014 | Share

comScore Selected as Web, Mobile and Video Analytics Provider for UK Broadcaster

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced that comScore Digital Analytix has been selected by the BBC as the source of analytics across the entirety of its digital content, including web, mobile and video content for both domestic and global services. Read more

Press Release Nov. 11, 2014 | Share

comScore Announces vCE Integration Partnership with Adform to Deliver Streamlined Campaign Delivery and Validation to Programmatic Media Buyers

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, today announced a partnership with Adform, the world's only programmatic brand-led media platform, which allows marketers to streamline setup and measure digital campaign delivery by leveraging validated Campaign Essentials™ (vCE®) as an integrated part of Adform’s ad... Read more

Press Release Nov. 5, 2014 | Share

Social Media Engagement Flourishes in Latin America, Growing 127 Percent Year over Year

comScore, Inc. today released social media data specific to Latin America from Shareablee. Shareablee is the leading authority on audience intelligence, competitive benchmarking and actionable insights for social media. Read more