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Press Release Aug. 25, 2008 | Share

China and U.S. Compete for Most Visitors to Official Beijing 2008 Olympic Web Site

RESTON, VA, August 25, 2008 – comScore, Inc. (NASDAQ: SCOR) today released a study of global visitation to Beijing2008.cn, the official Web site of the 2008 Olympic Games in Beijing, China. The site offers Olympic content in five languages: Mandarin, English, French, Spanish and Arabic. The study, which examined the global breakdown of visitors to... Read more

Press Release Feb. 25, 2008 | Share

Domino’s Pizza Increases Its Slice of the Pie on Super Bowl Sunday

RESTON, VA, February 25, 2008 – comScore, Inc. (NASDAQ: SCOR) today released study results showing that among three of the nation’s top pizza delivery franchises – Domino’s Pizza, Papa John’s and Pizza Hut – Domino’s saw the greatest increase in share of dollars spent online during this year’s Super Bowl Sunday compared to an average... Read more

Press Release Feb. 6, 2008 | Share

comScore 2008 Super Bowl Post-Game Survey Shows Anheuser-Busch Scores as the King of Ads

RESTON, VA, February 6, 2008 – comScore (NASDAQ: SCOR) today released the results of its annual Super Bowl post-game survey. The survey of 1,139 U.S. Internet users who watched Super Bowl XLII, which featured the New York Giants’ improbable victory over the previously undefeated New England Patriots, was conducted on February 3-4, 2008. With two... Read more

Press Release Sep. 24, 2007 | Share

comScore Announces Breakthrough Service for Measurement of Online Advertising

RESTON, VA, September 24, 2007 – comScore, Inc. (NASDAQ: SCOR) today announced the introduction of comScore Ad Metrix Publisher, a new service that provides critical insight into the online advertising landscape by reporting where display ads are actually viewed across the Internet and the characteristics of the people who are exposed to them. Ad... Read more

Press Release May. 30, 2007 | Share

NBA.com Draws a Majority of Traffic from Overseas Fans in April 2007

RESTON, VA, May 30, 2007 – comScore today released the results of study of global visitation to NBA.com, revealing that 12.4 million people age 15 or older from around the world visited the Web site in April 2007. The study also revealed that International visitors represented the majority of the traffic, with more than half (54 percent) coming... Read more

Press Release May. 11, 2007 | Share

comScore Media Metrix Releases April Top 50 Web Rankings and Analysis

RESTON, VA, May 11, 2007 – comScore Media Metrix today released its monthly analysis of U.S. consumer activity at top online properties and categories for April 2007. The month saw Internet users researching information about the pet food recall on the FDA and other related web sites, as well as heightened interest in Major League Baseball, the NFL... Read more

Press Release Feb. 9, 2007 | Share

Consumer Generated Advertisements Rate as Bright ‘Spots’ Among Underwhelming Lineup of Super Bowl Commercials

RESTON, VA. February 9, 2007 – comScore Networks, a leader in the measuring the digital age, today released the results of a survey that quantifies Americans’ attitudes and opinions related to Super Bowl XLI. Respondents voiced their approval of the consumer-generated advertisements shown during the game, though they found the overall lineup of... Read more

Press Release Feb. 2, 2007 | Share

Super Bowl Viewers Looking Forward to Consumer Generated Advertisements; Women More Likely Than Men to Tune in for Commercials

RESTON, VA. February 2, 2007 – comScore Networks, a leader in the measuring the digital age, today released the results of a survey of more than 1,500 Americans’ attitudes and opinions related to Super Bowl XLI. The survey was conducted among consumers who plan to watch this year’s Super Bowl, and respondents were evenly divided between men... Read more

Press Release Jan. 31, 2007 | Share

comScore Networks’ New Capability of Classifying Ad Networks by Content Category Enables Advertisers to Align Online Marketing Plans with Major Media Events

RESTON, VA. January 31, 2007 – comScore Networks, a leader in the measuring the digital age, today announced that the firm’s audience data for online advertising networks can now be segmented into broad consumer-focused categories through its Media Metrix service. This advanced capability enables online advertisers to better understand advertising... Read more

Press Release Oct. 16, 2006 | Share

TV, Sports and News Sites Experience Gains in September

RESTON, VA, October 16, 2006 – comScore Media Metrix today released its monthly analysis of U.S. consumer activity at top online properties and categories for September. American consumers were particularly in tune to television, sports, and news Web sites in September as the Fall TV season premiered, football season kicked off, Suri Cruise was introduced... Read more