2012

Press Release Apr. 15, 2008 | Share

comScore Releases March 2008 U.S. Search Engine Rankings

RESTON, VA, April 15, 2008 – comScore, Inc. (NASDAQ: SCOR) today released its monthly comScore qSearch analysis of the U.S. search marketplace. March 2008 saw Americans conduct 10.8 billion core searches, representing a 9-percent increase versus February. Read more

By: Andrew Lipsman Tags: Google, Microsoft, Rankings, Search, Yahoo

Press Release Apr. 15, 2008 | Share

For Brands, The Way To A Man's Heart Is Through His Mobile Phone

VENICE and LONDON - April 15, 2008 - As the media industry assembles in Venice this week for the Venice Festival of Media and in London for the Mobile Marketing Forum, M:Metrics reveals the demographics and size of the audiences for mobile media. The measurement firm reports that young males are a rich target for mobile advertisers, as among mobile... Read more

Tags: Internet Use, Mobile

Press Release Apr. 14, 2008 | Share

comScore Media Metrix Releases Top 50 Web Rankings for March

RESTON, VA, April 14, 2008 – comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. consumer activity at the top online properties for March 2008 based on data from the comScore Media Metrix service. March saw traffic increase to online radio, gambling and retail-health care sites. Read more

By: Sarah Radwanick Tags: Internet Use, Rankings

Press Release Apr. 14, 2008 | Share

AOL’s Platform-A Ranks as Top Ad Network in March, Reaching More Than 9 Out of 10 U.S. Internet Users

RESTON, VA, April 14, 2008 – comScore, Inc. (NASDAQ: SCOR) today released March 2008 data on online ad networks, highlighting both the breadth of reach for the top ad networks and the emergence of a series of audience-specific niche ad networks. comScore’s technology platform measures the actual delivery of ads within online ad networks, a feature... Read more

By: Andrew Lipsman Tags: Ad Networks, Advertising, Rankings

Press Release Apr. 14, 2008 | Share

Customer Experience Takes Center Stage in Online Banking

RESTON, VA, April 14, 2008– comScore, Inc. (NASDAQ: SCOR) today released results of a study of the online banking industry. The findings, published in the April 2008 comScore Online Banking Report, are based on passively observed online behavioral data from the comScore Online Bank Benchmarker and a survey of more than 2,500 U.S. banking customers.... Read more

By: Andrea Vollman Tags: Banking

Blog Apr. 14, 2008 | Share

Take over TV

When I first joined the media industry a few years ago, the big buzz was around “converging media.” What began as a vision of a brave new world in which magazines would be mobile (imagine that!) and toasters would read out the morning headlines, was quickly hijacked as a fashionable euphemism for the migration of content online. Read more

By: Jamie Gavin Tags: TV

Blog Apr. 11, 2008 | Share

Online is the New Primetime

The Advertising Research Foundation’s 54th Annual Meeting and Convention just concluded in New York City. This was a watershed event, with over 700 paid attendees sharing presentations over three days. The organization is made up of advertisers, their agencies and media planning partners, the media, and market research companies. Read more

By: Marv Pollack Tags: Video, TV

Press Release Apr. 10, 2008 | Share

comScore Video Metrix Launched in U.K., France, Germany and Canada

LONDON, U.K., April 10, 2008 – comScore, Inc. (NASDAQ: SCOR) today announced the availability of comScore Video Metrix in four new markets: the U.K., France, Germany and Canada. comScore Video Metrix, which was the first to market in the U.S. more than two years ago, has become the leading service for online video measurement and is now the first... Read more

By: Ayaan Mohamud Tags: Rankings, , Video

Press Release Apr. 10, 2008 | Share

Pregnancy and Cancer Top the List of the Most Commonly Searched Health Conditions

RESTON, VA, April 10, 2008 – comScore, Inc. (NASDAQ: SCOR) today released a listing of the 20 most commonly searched health conditions as well as the 15 most commonly searched prescription brands in February 2008. The results, from comScore’s custom search capability, revealed that the terms “pregnancy” and “cancer” were the two most frequently... Read more

By: Andrea Vollman Tags: Health, Internet Use, Search

Press Release Apr. 10, 2008 | Share

comScore Releases Russian Web Site Rankings for February

LONDON, U.K., April 11, 2008 – comScore, Inc. (NASDAQ: SCOR) today released a study of Russian Internet usage from the comScore World Metrix audience measurement service. The study revealed that the average Russian Internet user went online 13 days in February, spent an average of 82 minutes per day online, and consumed 2,322 pages of content during... Read more

By: Ayaan Mohamud Tags: Internet Use, Rankings

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