comScore Introduces Innovation to Validate Online Campaign Delivery in Germany
validated Campaign Essentials™ (vCE) Enhances Transparency and Accountability for German Digital Advertising Market
Hamburg, Germany, 14 March 2012 - comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today announced the German launch of its validated Campaign Essentials™ (vCE) product, a new measurement solution for validating digital ad delivery. vCE is an innovation that enables the advertising industry to measure verified impressions across key areas such as visibility, targeting and brand safety.
For the full press release in German, please click here.
comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital business analytics. For more information please visit www.comscore.com/companyinfo
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