Engagement with Online Video on the Rise in Germany
Germans Using Video on their Smartphone Grows 70 Percent Year on Year
Hamburg, Germany, 14 May 2012 - comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from the comScore Video Metrix service, indicating that 46.9 million German internet users viewed a video online in March 2012. The number of people viewing videos online has grown by 2.3 percent over the past year and time spent per viewer has increased by 33.7 percent. The full German press release titled “Online-Video-Konsum der Deutschen steigt weiter stark an” is available here.
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Senior Communications Manager, EMEA
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