2012

Whitepaper Jun. 13, 2013 | Share

UK Digital Market Overview June 2013

Britons surfing the web via PC remained strong at 44.6m unique users, with video consumption growing slightly month on month. Read more

By: Ayaan Mohamud Tags: Demographics, Mobile, Multi-Platform, Video, Rankings,

Press Release Jun. 4, 2013 | Share

comScore Expands its Audience Measurement and Advertising Analytics Services in The Netherlands

comScore, Inc. (NASDAQ: SCOR) today announced its commitment to rolling out a full suite of audience measurement and advertising analytics services in The Netherlands. This follows the successful launch of comScore Media Metrix Multi-Platform™ in the US and UK, and the global success of validated Campaign Essentials™. With the dissolution of STIR,... Read more

By: Hélène Azevedo Tags: Ad Validation, Audience Measurement, Multi-Platform, Video

Video Jun. 3, 2013 | Share

Magid Abraham discusses the growth of video advertising on Bloomberg Surveillance

Magid Abraham, CEO and Co-Founder of comScore, and Brian Wieser, Senior Research Analyst at Pivotal Research Group, discuss the growth of video advertising on Bloomberg Television’s “Bloomberg Surveillance.” View

Featuring: Magid M. Abraham, Ph.D. Tags: Advertising, Facebook, Video

Press Release May. 22, 2013 | Share

comScore Releases April 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 181.9 million Americans watched 38.8 billion online content videos in April, while the number of video ad views reached an all-time high at 13.2 billion. Read more

By: Andrew Lipsman Tags: Ad Impressions, Advertising, Engagement, Google, Video, Rankings, , , YouTube

Presentation May. 17, 2013 | Share comScore presents Spanish Digital Market at OMExpo

Spain Digital Future in Focus - OMExpo 2013

2012 was an important year for the devices´ diversification used for digital consumption, overall for the mobile devices. Read more

By: Jaime Agulló Tags: Android, Apple, Audience Measurement, Demographics, e-Commerce, Email, Engagement, Facebook, Google, Internet Use, iOS, iPad, iPhone, Media & Entertainment, Mobile, Video, Retail, Smartphone, Social, Tablets, YouTube

Whitepaper May. 16, 2013 | Share

UK Digital Market Overview May 2013

44.6 million Britons surfed the web via their PC in March 2013 (+0.5% on February), almost 37 million internet users viewed video content online (+1.8% on February) and over 27 million users browsed on-network from mobiles Read more

By: Ayaan Mohamud Tags: Demographics, Mobile, Multi-Platform, Video, Rankings,

Press Release May. 6, 2013 | Share

Online Video Consumption in India Has Doubled in the Past 2 Years

comScore, Inc. (NASDAQ: SCOR) today released the latest comScore Video Metrix report showing that total online video consumption has doubled in the past two years to 3.7 billion videos per month. This dramatic growth has been driven by a sizeable increase in the number of online video viewers, in addition to increasing consumption per viewer. The total... Read more

By: Amarpal Singh Tags: Advertising, Media & Entertainment, Video, Rankings, YouTube

Press Release May. 2, 2013 | Share

comScore and BrightRoll Announce Collaboration to Enhance Online Video Campaign Ratings

comScore, Inc. (NASDAQ: SCOR) today announced it is collaborating with BrightRoll, the largest independent video ad platform, to bring audience guarantees to BrightRoll clients via comScore’s validated Campaign Essentials (vCE) product suite. The collaboration provides publishers, advertisers and agencies with meaningful insights into the reach,... Read more

By: Andrew Lipsman Tags: Ad Impressions, Ad Validation, Advertising, Video

Blog Apr. 25, 2013 | Share UbiquiTV

comScore at the NewFronts: UbiquiTV is the New Reality

At the NewFronts, everyone will be looking to decipher the dynamics of this increasingly multi-platform world we live in, where the lines between TV and digital video, and premium and non-premium content, are blurring. Once requiring a cable hookup, TV shows are now being watched on computers, tablets, smartphones and game consoles. And while YouTube... Read more

By: Carmela Aquino Tags: Advertising, AOL, Microsoft, Multi-Platform, Video, TV, Yahoo, YouTube

Press Release Apr. 25, 2013 | Share

Procter & Gamble Partners with comScore for Digital Campaign Ratings

comScore, Inc. (NASDAQ: SCOR) today announced that Procter & Gamble has agreed to partner with comScore on its validated Campaign Essentials (vCE) capability. vCE is a holistic ad delivery validation solution that provides deep campaign insights, in-flight reporting, and daily alerting for convenient and effective campaign management. Read more

By: Andrew Lipsman Tags: Ad Impressions, Ad Validation, Advertising, Video

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