Audience Recommendations for Every Vertical
Comscore, Inc. today welcomed the announcement from the U.S. Joint Industry Committee (JIC) granting it National Currency Certification as a transactable cross-platform solution. Read more
Comscore today announced the inclusion of social metrics in its MMX Platform suite for the United Kingdom and Spain. Read more
Comscore, Inc. (NASDAQ: SCOR) and TEGNA Inc. (NYSE: TGNA) today announced they have reached a comprehensive multi-year agreement on cross-platform audience measurement. Read more
Comscore today unveiled a significant update to its Comscore Campaign Ratings (CCR). This enhancement now extends deduplicated audience measurement to the local market level, which can be ap... Read more
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting and evaluating media across platforms, announces the promotion of Alejandro Fosk to the position of Executive Vice Presid... Read more
Comscore, Inc. (NASDAQ: SCOR) today announced that it has reached a comprehensive multi-year agreement with Nexstar Media Group, Inc. (NASDAQ: NXST) (“Nexstar”) on cross-platform audience me... Read more
Comscore today released the first results of its new search market collection and reporting of generative AI queries. Read more
Comscore will serve as the Wild’s exclusive television measurement provider. Read more
Comscore today announced the inclusion of social metrics in its Media Metrix Multi-Platform suite which provides a deduplicated view of audiences across desktop, mobile, and social to enable... Read more
As the NFL kicks-off its 2023-2024 season, Comscore announced the continuation of its successful media measurement collaboration with the Green Bay Packers, one of the nation’s oldest profes... Read more
Comscore today released its 7th annual State of Streaming report, which shows a 21% increase in the number of CTV hours per household watched, rising almost 2B year-over-year in 2023. Read more
SeeHer, in partnership with Comscore, unveils industry-first “Gender Equality Measurement“ for digital platforms at ANA Data, Analytics And Measurement Conference Read more
Comscore today announced a new partnership with Adlook, a next-generation brand growth platform, to unlock the way advertisers measure the advertising effectiveness of today's complex media... Read more
Comscore, Inc. (Nasdaq: SCOR) today announced a historic partnership with NBCUniversal, in which NBCUniversal will be, for the first time, guaranteeing all local ad buys on Comscore measurem... Read more
Who's Watching TV, a leading solutions provider and third-party processor of television viewership and scheduling data, has released Atlantis, a flexible reporting solution. The new online t... Read more
Comscore today announced the continuation of its successful media measurement partnership with JOY-CPW, Inc., the producer behind the award-winning series, “Game Time with Boomer Esiason”. Read more