Press Releases

Press Release Feb. 18, 2014 | Share

comScore and Acxiom to Make Real-Time Multi-Channel Marketing Measurement a Reality

comScore, Inc. (NASDAQ: SCOR) and Acxiom® (NASDAQ: ACXM), the leading enterprise data, analytics and software-as-a-service company, today announced a strategic partnership to enhance the granularity and speed of delivering their respective audience reporting and 1:1 multi-channel marketing capabilities. Read more

By: Kate Dreyer Tags: Ad Impressions, Ad Validation, Advertising, Demographics, Viewability

Press Release Feb. 18, 2014 | Share

Batanga Media Becomes First Hispanic Data Partner for comScore vCE

Batanga Media, the largest independent digital media and content company for the U.S. Hispanic market, Latin America, and Brazil, today announced it is providing its proprietary ethnicity data to comScore’s validated Campaign Essentials (vCE) product. Batanga Media becomes comScore’s first Hispanic content partner to provide data to the digital... Read more

By: Kate Dreyer Tags: Ad Impressions, Ad Validation, Advertising, Demographics, Viewability

Press Release Feb. 18, 2014 | Share

Epsilon Partners with comScore to Offer Rich Demographic Data Assets

Epsilon, the global leader in creating customer connections that build brand and business equity, today announced a partnership with comScore, Inc. that will allow comScore customers to measure the demographic characteristics of their campaigns with greater depth and scale. Read more

By: Kate Dreyer Tags: Ad Impressions, Ad Validation, Advertising, Demographics, Viewability

Press Release Feb. 5, 2014 | Share

comScore’s Latest White Paper Marketing to Millennials Available for Download

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, recently published its latest white paper Marketing to Millennials: 5 Things Every Marketer Should Know. The paper, available to the public as a complimentary download, provides companies with important context for understanding the media consumption habits of this very valuable... Read more

By: Adam Lella Tags: Demographics, Facebook, Mobile, Social, Video

Press Release Oct. 30, 2013 | Share

comScore Releases ‘2013 Argentina Digital Future in Focus’ Report

comScore today released insights from the 2013 Argentina Digital Future in Focus report. The study provides a comprehensive overview of the Argentinian market and identifies the prevailing trends in web usage, online video, mobile and e-commerce. Read more

By: Ana Laura Zain Tags: Audience Measurement, Demographics, e-Commerce, Mobile, Social, Video

Press Release Jun. 17, 2013 | Share

comScore Launches Ad Metrix Service in Mexico to Provide Competitive Intelligence for Online Display Advertising

comScore today released the latest insights on the display advertising market in Mexico from its comScore Ad Metrix service launched in March this year. The breakthrough service offers advertisers, agencies and publishers comprehensive insights into where display ad impressions appear online, the demographic composition of the audiences reached, along... Read more

By: Ana Laura Zain Tags: Ad Impressions, Advertising, Audience Measurement, Demographics

Press Release Apr. 15, 2013 | Share Spain Future in Focus

comScore Releases ‘2013 Spain Digital Future in Focus’ Report

comScore today released the 2013 Spain Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, social media, online video, digital advertising, mobile and search are defining the current marketplace and how they are likely to shape the coming year. Read more

By: Hélène Azevedo Tags: Ad Impressions, Audience Measurement, Demographics, e-Commerce, Engagement, Internet Use, Mobile, Rankings, Smartphone, Social, Tablets, YouTube

Press Release Mar. 14, 2013 | Share

comScore Releases ‘2013 France Digital Future in Focus’ Report

comScore today released the 2013 France Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, social media, online video, digital advertising, mobile and search are defining the current marketplace and how they are likely to shape the coming year. Read more

By: Hélène Azevedo Tags: Ad Impressions, Audience Measurement, Demographics, e-Commerce, Engagement, Internet Use, Mobile, Rankings, Smartphone, Social, Tablets, YouTube

Press Release Mar. 7, 2013 | Share

comScore Releases ‘2013 Brazil Digital Future in Focus’ Report

comScore today released the 2013 Brazil Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, social media, online video, digital advertising, mobile and search are defining the current marketplace and how they are likely to shape the coming year. Read more

By: Ana Laura Zain Tags: Ad Impressions, Audience Measurement, Demographics, e-Commerce, Engagement, Internet Use, Mobile, Video, , Rankings, Smartphone, Social, Tablets, YouTube

Press Release Mar. 4, 2013 | Share 2013 Canada Digital Future in Focus

comScore Releases the “2013 Canada Digital Future in Focus” Report

comScore, Inc. (NASDAQ: SCOR) today released the 2013 Canada Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, online video, digital advertising, mobile, social media and e-commerce are defining the current Canadian marketplace and what these trends mean for the year ahead. Read more

Tags: Advertising, Audience Measurement, Banking, CPG, Demographics, e-Commerce, Engagement, Finance, Internet Use, Media & Entertainment, Video, Rankings, Retail, Shopping, Smartphone, Social, , Web Traffic

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