Audience Recommendations for Every Vertical
Comscore (NASDAQ: SCOR), a trusted partner to more than 1,000 local stations, 250 national networks, 50 station groups, and the world’s 10 largest advertising and media agencies, is excited... Read more
Online gaming and live streaming platforms are an undeniable cultural phenomenon, and as of the end of 2020, 65 percent of households owned a device on which they played games. That’s why Co... Read more
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it is partnering with Spiketrap, the conversation analytics platf... Read more
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today shared new audience insights that provide context behind online social gami... Read more
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced it has completed the first of a series of brand lift surveys in p... Read more
Comscore (NASDAQ: SCOR), a trusted partner for planning, transacting, and evaluating media across platforms, today announced a new agreement to provide Anzu, the world’s in-game advertising... Read more
In 2020, there have been remarkable shifts in esports, gaming and livestreaming behaviors. That is why Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating med... Read more
Comscore to Present State of Gaming Webinar on Esports, Gaming and Livestreaming Behaviors. Webinar offers insights to help advertisers connect with today’s evolving gaming audiences Read more
As Americans continue to seek entertainment while complying with pandemic public health safety measures, new research from Comscore shows gaming audiences are engaging more through desktop a... Read more
Comscore announced today a new partnership with Twitch, the leading service and community for multiplayer entertainment. The deal adds tagless audience reporting of Twitch livestreaming, inc... Read more
Audiences around the world are shifting their behaviors to be more mobile-oriented than ever before. Against this rapidly evolving consumer landscape, Comscore is excited to unveil its 2019... Read more
Comscore today announced that it has expanded its Activation solution to incorporate console gaming and over-the-top (OTT) audience segments, including subscription video on demand (SVOD). T... Read more
Comscore, Inc. today published The 2017 U.S. Mobile App Report. The report, available to the public as a complimentary download, provides detailed data and in-depth insights on mobile apps,... Read more
Comscore, Inc. and IMS Internet Media Services (IMS) today released the second edition of IMS Mobile in LatAm, a joint report on trends in digital consumption and mobile apps usage in six co... Read more
Comscore, a global leader in measuring the digital world, today released Online Gaming data from the Comscore Media Metrix® service in conjunction with the Electronic Game Show (EGS) 2014. Read more
Comscore, Inc. (NASDAQ: SCOR) today released an overview of mobile gaming behaviour across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using the... Read more
Comscore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. Web activity at the top online properties for July 2010 based on data from the Comscore Media Metrix service. Inter... Read more
For the first time ever, advertisers will now be able to see the direct impact that in-game advertisements have on consumer online behavior, thanks to a new research partnership between Mass... Read more