Press Releases

Press Release Apr. 4, 2014 | Share Advertising, Mobile, Multi-Platform, Social, Video,

comScore’s Latest White Paper 2014 U.S. Digital Future in Focus Available for Download

comScore, Inc. (NASDAQ: SCOR), a global leader in measuring the digital world, recently published its 2014 U.S. Digital Future in Focus white paper. The report, available to the public as a complimentary download, provides a year in review of the major shifts in digital consumer behavior that occurred in various online sectors, including mobile, social... Read more

By: Adam Lella Tags: Advertising, e-Commerce, Mobile, Multi-Platform, Search, Social, Video

Press Release Mar. 31, 2014 | Share

comScore Innovates to Deliver Single Metric for Global Multi-Platform Audiences

comScore, Inc. (NASDAQ: SCOR) today announced an important audience measurement “first” in delivering a single unduplicated multi-platform global audience metric across desktop computers, smartphones and tablets. Read more

By: Hélène Azevedo Tags: Audience Measurement, Multi-Platform, Newspapers, Smartphone, Tablets

Press Release Mar. 19, 2014 | Share

comScore Digital Analytix® Multi-Platform Awarded 2014 New Technology of the Year by Digital Analytics Association

comScore, Inc. (NASDAQ: SCOR) announced that its Digital Analytix Multi-Platform product was named 2014 New Technology of the Year by the Digital Analytics Association (DAA). comScore Digital Analytix Multi-Platform was one of five nominees in the category, and tied with Tealium’s AudienceStream for first place. Read more

By: Kate Dreyer Tags: Awards, Big Data, Multi-Platform, Web Analytics

Press Release Mar. 6, 2014 | Share

comScore Announces Spain Launch of MMX™ Multi-Platform to Deliver Unified View of Desktop, Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR) today announced the official Spain launch of MMX™ Multi-Platform, the next generation of digital audience measurement and media planning. Building on MMX™, Mobile Metrix® and Video Metrix® from comScore’s Audience Analytics suite, MMX Multi-Platform offers unduplicated accounting of audience size and demographics... Read more

By: Ana Laura Zain Tags: Audience Measurement, Mobile, Multi-Platform

Press Release Jan. 29, 2014 | Share

comScore Collaborates with CIMM to Expand its Pioneering Cross-Platform Measurement Service, Combining Five Platforms of TV, Radio, Desktop, Smartphone and Tablet

comScore (NASDAQ: SCOR) in collaboration with the Coalition for Innovative Media Measurement (CIMM), today announced plans to expand its pioneering cross-platform measurement service, the industry’s first to provide continuous unified measurement of media usage on a national scale across TV, radio, desktop, smartphone and tablet. Read more

By: Andrew Lipsman Tags: Cross Media, Mobile, Multi-Platform, TV, Video

Press Release Nov. 18, 2013 | Share

comScore’s Latest White Paper “Marketing to the Multi-Platform Majority” Available for Download

Platform Proliferation is Changing the Digital Landscape, Bringing Opportunities for Businesses to Drive Growth Read more

By: Kate Dreyer Tags: Audience Measurement, Big Data, Multi-Platform, Smartphone

Press Release Oct. 31, 2013 | Share

TRA and comScore Partner to Provide Industry Leading Single-Source Cross-Media Measurement Solution to P&G

NEW YORK and RESTON, VA. October 31, 2013 – TiVo Research and Analytics, Inc. (TRA), the largest provider of single-source TV viewing and purchase data for advertisers and networks, and comScore, Inc. (NASDAQ: SCOR) today announced that they have partnered and signed a deal with the Procter & Gamble Company as its single-source cross-media measurement... Read more

By: Andrew Lipsman Tags: Ad Validation, Advertising, Multi-Platform

Press Release Oct. 3, 2013 | Share

comScore to Present Insights about the Omnichannel Shopper at Money2020 Conference

comScore, Inc. (NASDAQ: SCOR) today announced that Kevin Levitt, Senior Vice President of comScore Financial Services, will present at Money2020 in Las Vegas, NV on Monday, October 7, 2013 at 9:05 a.m. ET. Read more

By: Kate Dreyer Tags: e-Commerce, Multi-Platform, Retail, Smartphone, Tablets

Press Release Aug. 8, 2013 | Share

comScore Reports $49.8 Billion in Q2 2013 Desktop-Based U.S. Retail E-Commerce Spending, Up Nearly 16 Percent vs. Year Ago

comScore, Inc. (NASDAQ: SCOR) today released its estimates of Q2 2013 U.S. desktop-based retail e-commerce sales. Q2 2013 sales grew nearly 16 percent year-over-year to $49.8 billion, marking the fifteenth consecutive quarter of positive year-over-year growth and eleventh consecutive quarter of double-digit growth. Read more

By: Kate Dreyer Tags: Advertising, Amazon, Audience Measurement, e-Commerce, Engagement, Mobile, Multi-Platform, Retail, Shopping, Smartphone, Tablets

Press Release Jun. 4, 2013 | Share

comScore Expands its Audience Measurement and Advertising Analytics Services in The Netherlands

comScore, Inc. (NASDAQ: SCOR) today announced its commitment to rolling out a full suite of audience measurement and advertising analytics services in The Netherlands. This follows the successful launch of comScore Media Metrix Multi-Platform™ in the US and UK, and the global success of validated Campaign Essentials™. With the dissolution of STIR,... Read more

By: Hélène Azevedo Tags: Ad Validation, Audience Measurement, Multi-Platform, Video

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