January 11, 2017

Music Choice and comScore Announce the Top Ten Music Videos of 2016

Rihanna’s Work Ranks #1 for 2016

Music Choice and comScore have released the Top Ten Music Videos of 2016. The list of videos of the year are based on Music Choice video orders tracked by comScore’s Custom OnDemand Essentials from January 1, 2016 through December 31 2016 across TV and mobile devices.

“Music Choice continues to be the premiere destination for fans seeking the best in music video entertainment,” comScore’s Senior Media Analyst Paul Dergarabedian said. “In 2016, their Top 10 Video Rankings was led by the video for the hit song “Work” from Rihanna, featuring Drake, followed by a diverse range of videos from some of the top artists in music today, including Justin Bieber, Silento and Adele to round out this auspicious Top 10.”

TOP 10 MUSIC VIDEOS OF 2016
Rank Artist  Title
1 Rihanna featuring Drake  “Work”
2 Silento “Watch Me (Whip/Nae Nae)
3 Rihanna    “Needed Me”
4 Justin Bieber  “Sorry” (Dance Video) 
5 Adele   “Hello”
6 Bryson Tiller   “Don't“
7 Kevin Gates  “2 Phones”
8 Torey Lanez  “Say It”
9 Justin Bieber  “Love Yourself“
10 Fifth Harmony  “Work From Home”

 

About comScore:
comScore, Inc. (NASDAQ: SCOR) is a leading cross-platform measurement company that precisely measures audiences, brands and consumer behavior everywhere. comScore completed its merger with Rentrak Corporation in January 2016, to create the new model for a dynamic, cross-platform world. Built on precision and innovation, our unmatched data footprint combines proprietary digital, TV and movie intelligence with vast demographic details to quantify consumers’ multiscreen behavior at massive scale. This approach helps media companies monetize their complete audiences and allows marketers to reach these audiences more effectively. With more than 3,200 clients and global footprint in more than 75 countries, comScore is delivering the future of measurement. For more information on comScore, please visit comscore.com.

About Music Choice:
Music Choice, the multi-platform video and music network, delivers its music programming to millions of consumers nationwide through their televisions, online and mobile devices.  Music Choice programs dozens of uninterrupted music channels; produces originals that feature today’s hottest established and emerging artists; offers thousands of music videos; and launched Music Choice Play, the music video, lifestyle and entertainment network for Millennials.  For additional information log on to http://www.MusicChoice.com | Twitter: @MusicChoice | Facebook: www.facebook.com/MusicChoice

Josefa Paganuzzi
Music Choice
646-459-3357
jpaganuzzi@musicchoice.com

Antoine Ibrahim
comScore, Inc.
(212) 497-1785 
press@comscore.com

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