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Video Mar. 7, 2013 | Share

Magid Abraham Warns Video Biz: Don't Embrace TV Model of Demographic Guarantees

Magid Abraham, President, CEO and Co-Founder, Warns Video Biz: Don't Embrace TV Model of Demographic Guarantees View

Featuring: Magid M. Abraham, Ph.D. Tags: Advertising, TV, Video

Video Feb. 28, 2013 | Share Brave New Digital World

Brave New Digital World

Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics. View

Tags: Audience Measurement, Connected Devices, Marketing Research, Mobile, Technology, Web Analytics

Video Dec. 3, 2012 | Share Diran Hafiz Sales Director Mobile talks to Clickz at SES Chicago

ClickZ Talks Mobile Metrics With comScore

Diran Hafiz, Sales Director Mobile, talks to Clickz at SES Chicago, sharing his thoughts on the most important metrics to look at from a mobile app perspective, as well as the largest mistakes he believes marketers make in mobile measurement. View

Tags: Apps, Mobile

Video Nov. 28, 2012 | Share Cyber Monday Scorecard

Gian Fulgoni Tallies the Cyber Monday Scorecard

With Cyber Monday sales this year increasing 17% over last year, 2012 holiday online shopping is off to a strong start. View

Featuring: Gian Fulgoni Tags: Black Friday, Cyber Monday, e-Commerce, Holiday Shopping, Rankings, Retail

Video Nov. 27, 2012 | Share How Mobile Devices Drove A New Cyber Monday Record

Gian Fulgoni Discusses How Mobile Devices Drove A New Cyber Monday Record

Online retail boomed on Cyber Monday, thanks in part to shoppers browsing in stores and then buying online. comScore Chairman and Co-founder Gian Fulgoni discusses spending trends with the NBC Today Show. View

Featuring: Gian Fulgoni Tags: Amazon, Cyber Monday, e-Commerce, Holiday Shopping, Mobile, Retail, Smartphone

Video Nov. 26, 2012 | Share

Gian Fulgoni Shows How Online Retail is Changing the Shape of Holiday Shopping

Gian Fulgoni Shows How Online Retail is Changing the Shape of Holiday Shopping. View

Featuring: Gian Fulgoni Tags: Black Friday, Comparison Shopping, Cyber Monday, e-Commerce, Holiday Shopping, Mobile, Retail

Video Nov. 26, 2012 | Share Gian Fulgoni Shares How Cyber Monday Sales Exceeded the $1 Billion Mark

Gian Fulgoni Shares How Cyber Monday Sales Exceeded the $1 Billion Mark

Gian Fulgoni Shares How Cyber Monday Sales Exceeded the $1 Billion Mark. View

Featuring: Gian Fulgoni Tags: Black Friday, Comparison Shopping, Cyber Monday, e-Commerce, Holiday Shopping, Mobile, Retail

Video Oct. 16, 2012 | Share

Mobile in a Digital Minute

Product Marketing Vice President Khurrum Malik explores how predictive analytics can help carriers understand cross-sell and up-sell campaign success. View

Featuring: Khurrum Malik Tags: Mobile, Smartphone

Video Oct. 16, 2012 | Share

Social in a Digital Minute

Chief Marketing Officer Linda Abraham discusses how to make social measurable, comparable and actionable. View

Featuring: Linda Abraham Tags: Social

Video Sep. 6, 2012 | Share

The Future of Social Media

Andrew Lipsman shares insights on the future of social media and highlights key findings from the 2012 U.S. Digital Future in Focus report that will be important in the year ahead. View

Featuring: Andrew Lipsman Tags: Facebook, Google Plus, Social, Twitter

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