Video Dec. 20, 2013 | Share Highlights from Argentina Digital Future in Focus

Highlights from Argentina Digital Future in Focus

comScore presents the 2013 Argentina Digital Future in Focus, its report on prevailing trends in changing digital behavior, online video and mobile, including a special review of social, shopping and sports. View

Tags: Demographics, Multi-Platform, Shopping, Social, Sports, Video

Video Oct. 21, 2013 | Share Digital Analytix Multi-Platform

Escape with Digital Analytix® Multi-Platform

comScore Digital Analytix® Multi-Platform is the revolutionary enterprise analytics solution that is transforming modern business. View

Tags: Connected Devices, Multi-Platform, Web Analytics

Video Jul. 24, 2013 | Share Gian Fulgoni on Kelloggs Digital ROI Boost.

Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting

comScore Chairman and Co-founder Gian Fulgoni explains how brand marketer Kellogg’s has seen its ROI for programmatic campaigns increase five to six times by optimizing them in real-time using comScore’s Validated campaign Essentials, in an interview with Ashley J. Swartz, CEO and Founder of Furious Minds, at the Beet.TV Programmatic Video Advertising... View

Featuring: Gian Fulgoni Tags: Ad Impressions, Ad Validation, Advertising, Multi-Platform, Programmatic Buying, Video

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