Digital Analytix Courses
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Work with Digital Analytix Learn the key concepts of web analytics and how to apply Digital Analytix reports in practice. Read more | Register |
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Customize Your Reports Tailor reports into actionable overviews using comScore data and your company databases. Read more | Register |
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Improve Your Website Best practices to optimize your website to improve loyalty, trust and conversion. Read more | Register |
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Improving Campaign Results Gain a better return from your online campaigns. You learn to determine Key Performance Indicators (KPI's), to define campaign labels, to pro-actively manage your campaign results and to attribute conversion to the right campaigns. Read more | Register |
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Segment and Target Zoom in on key visitor groups. You learn to identify your most valuable visitors, respond more quickly to their preferences, improving content and campaign targeting. Read more | Register |
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Visualize Your Data Discover how to best visualise quantitative data for effective reporting and decision making. Through concepts and best practice studies you will learn to create intuitive dashboards and effective PowerPoint presentations that convey your core findings in the most persuasive way for your audience. Read more | Register |
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Technical Training Learn about the different codes to measure your browsers’ interaction with your website, whether that is flash, streaming video, online campaigns, social media, forms, your internal search engine or mobile applications. Read more | Register |
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Master Regular Expressions Discover how to advance your analyses with Regular Expressions. Acquire the essentials of Regular Expressions and learn how to apply these in Digital Analytix, Live Segmentation and the Report Builder. Read more | Register |
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Certified Expert: Digital Analytix Become Certified Digital Analytix Expert by attending the three courses Improve your Website, Segment and Target and Customize your Reports. Read More |
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Certified Partner: Digital Analytix Become Certified Digital Analytix Professional and benefit an advanced training program, early access to new releases, a dedicated support desk, access to an international network of partners and exposure on the comScore websites. Read More |
Media Metrix Courses
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Creating Smarter Media Plans Advanced skills with comScore Media Metrix to increase the speed and quality of online media planning Read more |
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Optimizing Digital Campaigns Learn best practices for measuring campaign efficacy with an emphasis on using comScore’s validated data to optimize and improve your digital campaign results both in-flight and post-buy. Read more |
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Visualize Your Data Learn how to best visualize quantitative data for effective reporting and decision making using Media Metrix. Read more |
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MMX Essentials Develop essential skills in navigating the digital world with comScore MMX Core Reports. Read more |
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Improve Your Media Brief with comScore Tools Develop advanced skills with comScore syndicated products. Read more |
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Certified Expert: Media Planning Solutions Digital Media Planners seeking advanced skills can earn industry recognized credential by completing three courses focused on comScore’s Media Planning Solutions. Read more |
