Insights

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Feb - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

27 Apr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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12 May - Forum: Fiserv Client Conference

comScore will present new research focusing on how the digital omnivore engages with financial institutions, banks and online spend in an increasingly mobile world. Not all mobile interactions are created equal, and this session will help describe the differences between tablet and smartphone as well as mobile web and mobile applications to help FIs better position their mobile solutions.
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Press Release Mar. 21, 2013 | Share

comScore Releases ‘2013 Europe Digital Future in Focus’ Report

comScore, Inc. (NASDAQ: SCOR) a global leader in digital measurement and analytics, today released the 2013 Europe Digital Future in Focus report. The report provides a comprehensive overview of the European market and identifies the prevailing trends in web usage, online video, mobile and search. There is also a special scorecard section, which shows... Read more

By: Berit Block Tags: Ad Validation, Banking, Connected Devices, e-Commerce, Mobile, Video, Retail, Search, Smartphone, Social, Tablets

Press Release Feb. 14, 2013 | Share

comScore Releases ‘2013 UK Digital Future in Focus’ Report

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today released the 2013 UK Digital Future in Focus report. The report provides a comprehensive overview of the UK market and identifies the prevailing trends in web usage, online video, mobile and search, plus a special review of social, shopping and silver surfers.... Read more

By: Berit Block Tags: Advertising, Audience Measurement, Connected Devices, Engagement, Mobile, Multi-Platform, Video, Retail, Search, Smartphone, Social, Tablets

Press Release Nov. 28, 2012 | Share

comScore Selected by Leading Russian Publisher SUP Media as Analytics Provider

comScore, Inc. (NASDAQ: SCOR), today announced that SUP Media, a leading publisher in the Russian internet market with sites such as LiveJournal.com and Gazeta.ru, selected comScore Digital Analytix as its analytics platform. This important new client extends the worldwide reach of the Digital Analytix platform and highlights the product’s continued... Read more

By: Berit Block Tags: Apps, Technology, Web Analytics, Web Traffic

Press Release Sep. 19, 2012 | Share

QR Code Usage Among European Smartphone Owners Doubles Over Past Year

comScore, Inc. (NASDAQ: SCOR) today released an overview of mobile commerce and QR code usage across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) using data from the comScore MobiLens service. The study showed that European smartphone users scanning QR codes via their devices grew by 96 percent in the past... Read more

By: Berit Block Tags: Mobile, , Smartphone

Press Release Aug. 21, 2012 | Share

Web-Based Email Usage in Europe Jumps 14 Percent Over Past Year

London, UK, 21st August 2012 – comScore, Inc. (NASDAQ: SCOR) today released an overview of internet usage in Europe during June 2012, showing that 397.2 million Europeans went online for an average of 25.9 hours. The June report, which includes internet usage in 49 European markets aggregated into the European region and individual reporting on 18... Read more

By: Berit Block Tags: Email

Press Release Aug. 9, 2012 | Share

comScore Products for Measuring Web Site Audiences, Mobile Usage and Advertising Effectiveness Certified in Europe by ABC and OJD

comScore, Inc. (NASDAQ: SCOR) today announced that solutions across its audience measurement, mobile and advertising effectiveness product suites have been certified in Europe by leading industry associations, ABC UK and OJD. ABC (Audit Bureau of Circulations) is the industry body for media measurement, that manages and upholds standards which reflect... Read more

By: Berit Block Tags: Audience Measurement

Press Release Jul. 23, 2012 | Share

Italy Fastest Growing EU5 Online Video Market

comScore, Inc. (NASDAQ: SCOR) today released a study from the comScore Video Metrix service, indicating that 24 million Italians watched an average of 144 videos in May 2012. The Italian online video audience grew by 27 percent over the past year, making it the fastest growing online video market in EU5 (France, Germany, Italy, Spain and the UK) Read more

By: Berit Block Tags: Video

Press Release Jul. 2, 2012 | Share

European Women Drive Majority of Engagement at Online Retail and Community Websites

comScore, Inc. (NASDAQ: SCOR) today released an overview of internet usage in Europe, showing that 395.7 million Europeans went online in May 2012 for an average of 27.6 hours each. The data for May, which includes internet usage in 49 European markets aggregated into the European region and individual reporting on 18 markets, also highlights the site... Read more

By: Berit Block Tags: Internet Use, Retail

Press Release Jun. 21, 2012 | Share

comScore Introduces Innovation to Validate Online Campaign Delivery in Italy

comScore, Inc. (NASDAQ: SCOR) today announced the Italian launch of its validated Campaign Essentials™ (vCE) product, a new measurement solution for validating digital ad delivery. vCE is an innovation that enables the advertising industry to measure verified impressions across key areas such as visibility, targeting and brand safety. To better understand... Read more

By: Berit Block Tags: Ad Impressions, Advertising

Press Release Jun. 20, 2012 | Share

STIR Announces Improvements to New Online Audience Measurement Data in the Netherlands

JIC STIR that chose comScore and Intomart GfK as the new online media measurement currency in the Netherlands, has today announced that the data is expected to be available in July 2012. Read more

By: Berit Block Tags: Audience Measurement

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