Audience Recommendations for Every Vertical
Our programmatic audience targeting guide offers tailored recommendations for campaign targeting across every vertical, including off-the-shelf and custom audiences. Read more
Making the Right Bets When It Comes to Programmatic
Comscore Transforms Local and National Ad Campaigns with Pioneering Cross-Platform Audience Measurement
Comscore Campaign Ratings Local
The Social Bowl: Top Brands, Influencers and Content throughout the Big Game
Unlocking the Advertising Power of YouTube
The iOS Opportunity: Why iPhone audiences should be prioritized by advertisers
Mobile Commerce Reaches New Heights
Accelerating digital and social transformation for premium wine and spirit...
Telling the Story of The Humble Potato with John Toaspern
Even the simple potato has a story that must be told to ensure that consumers have the latest information about ways-to-eat and nutrition all along the supply chain from food service through to retail...
Winning with Purpose, with Scott Finlow
Comscore and IRI Partner to Reinvent Contextual Targeting with the Launch o...
Shareablee CPG Webinar 2021
The impact of the COVID-19 pandemic, shifts in cultural values, and accelerated digital transformation have had a profound impact on businesses across verticals and across the world, but the impact on...
Brand Innovators Fall 2021 Media Buying Summit
State of the U.S. Online Retail Economy in Q1 2016
The Dress: A Case Study of Flash Crowds and Invalid Traffic
Measurement Proves the Effectiveness of Mobile Advertising