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Presentation Jun. 24, 2016 | Share

Fail Early and Fail Often: What Data Reveals about Social Success in 2016

Fail Early and Fail Often: What Data Reveals about Social Success in 2016

comScore Social demonstrates key takeaways from our measurement of major brands to help guide you toward social media success. Read more

Blog Apr. 2, 2015 | Share

Which Social Networks Have the Most Engaged Audience?

Multi-Platform Audience Penetration vs. Engagement of Leading Social Networks

Last week comScore released the 2015 U.S. Digital Future in Focus, our annual report highlighting the key digital trends of 2014 with an eye towards what they mean for the coming year. Social media remains one of the paramount digital topics, as leading platforms continue to attract huge audiences and account for an increasingly large share of consumers’... Read more

Press Release Feb. 11, 2015 | Share

comScore in Association with IMS Announce New Research that Shows Insights into Audience Behaviors for the Main Mobile Apps in Latin America

comScore, a global leader in measuring the digital world, in association with Internet Media Services (IMS), leading digital marketing and communications company, released the results of the first edition of the research IMS Mobile in LatAm Study that shows the behavior of Latin American mobile users and their relationships with specific mobile apps... Read more

Presentation Sep. 16, 2014 | Share

The State of Social Media in Brazil and the Metrics that Really Matter

In this webinar presentation, comScore and Shareablee explore the State of Social Media in Brazil and the metrics that every organization should use when determining social ROI. Read more

Blog Aug. 1, 2014 | Share

The State of Social Media in Mexico

The State of Social Media in Mexico

Due to the increasing popularity of social media sites worldwide, we explored the “State of Social Media in Mexico” and uncovered some interesting data that places Mexico in a leadership position in this category worldwide. Read more

Presentation Jul. 22, 2014 | Share

The State of Social Media in Latin America and the Metrics that Really Matter

The State of Social Media in Latin America and the Metrics that Really Matter

comScore and Shareablee present The State of Social Media in Latin America and the Metrics that Really Matter featuring how brands are using content to monetize social media. Read more

Presentation Sep. 12, 2013 | Share

2013 Peru Digital Future in Focus

2013 Peru Digital Future in Focus

comScore presents the 2013 Peru Digital Future in Focus report, providing an overview of the Latin American digital landscape, identifying the prevailing trends in the Peruvian marketplace and what that means for the coming year. Read more

Presentation Aug. 28, 2013 | Share

2013 Colombia Digital Future in Focus

IAB Day Colombia

This report examines how the latest trends in social media, travel, banking and e-commerce are currently shaping the Colombian digital marketplace and what that means for the coming year. Read more

Presentation Aug. 22, 2013 | Share

Metrics Day Lima

Día de las Métricas Lima

These studies were presented at a comScore Event in Lima and examine the latest trends in social media, travel, banking and e-commerce and a dedicated presentation for Big Data and Multi-Platform Measurements. Read more

Presentation Aug. 16, 2013 | Share

2013 Mexico Digital Future in Focus

This report examines how the latest trends in social media, search, online video, digital advertising, mobile and e-commerce are currently shaping the Mexican digital marketplace and what that means for the coming year. Read more