Insights


Search and Filter

Online video
Press Release May. 22, 2013 | Share

comScore Releases April 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 181.9 million Americans watched 38.8 billion online content videos in April, while the number of video ad views reached an all-time high at 13.2 billion. Read more

Press Release May. 6, 2013 | Share

Online Video Consumption in India Has Doubled in the Past 2 Years

comScore, Inc. (NASDAQ: SCOR) today released the latest comScore Video Metrix report showing that total online video consumption has doubled in the past two years to 3.7 billion videos per month. This dramatic growth has been driven by a sizeable increase in the number of online video viewers, in addition to increasing consumption per viewer. The total... Read more

Press Release May. 2, 2013 | Share

comScore and BrightRoll Announce Collaboration to Enhance Online Video Campaign Ratings

comScore, Inc. (NASDAQ: SCOR) today announced it is collaborating with BrightRoll, the largest independent video ad platform, to bring audience guarantees to BrightRoll clients via comScore’s validated Campaign Essentials (vCE) product suite. The collaboration provides publishers, advertisers and agencies with meaningful insights into the reach,... Read more

Press Release Apr. 25, 2013 | Share

Procter & Gamble Partners with comScore for Digital Campaign Ratings

comScore, Inc. (NASDAQ: SCOR) today announced that Procter & Gamble has agreed to partner with comScore on its validated Campaign Essentials (vCE) capability. vCE is a holistic ad delivery validation solution that provides deep campaign insights, in-flight reporting, and daily alerting for convenient and effective campaign management. Read more

Presentation Apr. 23, 2013 | Share

The Past, Present and Future of Online Video: Trends in the German and European Market

Robert presented the current state of the online video market in Germany and in Europe. He discussed how online video has changed over the years and how consumption habits differ across countries. The presentation also covered the growth of mobile video as well as a special review of YouTube and its position in the German market. Read more

Press Release Mar. 19, 2013 | Share

Crackle Partners with comScore for Ground-Breaking Multi-Platform ‘Video Everywhere’ Audience Measurement Initiative

Crackle and comScore (NASDAQ : SCOR) today announced a first-of-its-kind all-platform audience measurement deal for Sony Picture Television’s free ad-supported video streaming service, Crackle. This ground-breaking initiative will leverage comScore’s audience measurement techniques to produce unduplicated audience size and demographics across the... Read more

Press Release Mar. 14, 2013 | Share

comScore Releases February 2013 U.S. Online Video Rankings

comScore, Inc. (NASDAQ: SCOR) today released data from the comScore Video Metrix service showing that 178 million Americans watched 33 billion online content videos in February, while the number of video ad views reached 9.9 billion with Google Sites delivering an all-time high of 2.2 billion. Read more

Press Release Mar. 14, 2013 | Share

comScore Releases the “2013 Future in Focus – Digitales Deutschland” Report

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today released the “2013 Future in Focus – Digitales Deutschland” report on the latest digital trends in Germany. Read more

Press Release Mar. 7, 2013 | Share

comScore Releases ‘2013 Brazil Digital Future in Focus’ Report

comScore today released the 2013 Brazil Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, social media, online video, digital advertising, mobile and search are defining the current marketplace and how they are likely to shape the coming year. Read more

Press Release Feb. 6, 2013 | Share

Brazilian Online Video Audience Reaches 43 Million Unique Viewers in December 2012

comScore today released an analysis on online video activities in Brazil based on insights from its comScore Video Metrix service. The study found that Google Sites is the largest online video destination in Brazil, while Facebook is the fastest growing among the top ten. The study also showed that Brazil is the seventh largest online video market worldwide... Read more