Insights

Key Insights from 2012
and What They Mean for
the Coming Year

Brave New Digital World

Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics.

Turning Big Data into Mobile Subscriber Insights

Turning Big Data into Mobile Subscriber Insights: How Mobile Operators can Capture, Retain and Grow their Subscriber Base

Who uses Social Networks in the Netherlands?

Who uses Social Networks in the Netherlands?

25 Jun - comScore Market Briefing in The Netherlands

comScore is organizing an market briefing in Amsterdam in June 25th 2013 on Audience Measurement and Advertising Analytics to present the different enhancements that the company will be delivering in September 2013 and what they mean for the Dutch Digital market.
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25 Jun - The State of Display Advertising in Brazil 2013

While digital publishers, marketers and agencies rely heavily on online display advertising, they haven’t had the detailed creative and quantitative insights needed to optimize campaigns and understand the competition.
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8 Sep - GIL 2013: The Global Community of Growth, Innovation and Leadership

GIL 2013: The Global Community of Growth, Innovation and Leadership Panel: Unlocking the Value of Big Data Mike Brown, CTO, comScore, Inc.
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Press Release May. 1, 2013 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for March 2013

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for March 2013 based on data from the comScore Media Metrix service. With the start of spring and change of weather, many Americans visited Pharmacy sites for helping battling seasonal allergies and colds. Spring break was also in session... Read more

By: Stephanie Flosi Tags: Audience Measurement, Internet Use, Rankings, Top 10 Sites, Top 20 Sites, Web Traffic

Presentation Apr. 30, 2013 | Share

comScore Web Analytics e Big Data

In this presentation, André Freitas, comScore Brazil head of business development explores how your business can run faster and smarter with comScore Digital Analytix®. Read more

By: Ana Laura Zain Tags: Web Analytics, Web Traffic

Presentation Apr. 3, 2013 | Share Tablets already reach 40 million U.S. owners

Media Metrix Multi-Platform: The Next Generation of Digital Audience Measurement

Digital media consumption used to be simple. More than 12% of web traffic now comes from smartphones and tablets...and that number has doubled in just a year. This brave new digital world presents many challenges for marketers, but comScore Media Metrix Multi-Platform provides insights about the total digital population with unduplicated audiences across... Read more

By: Jeff Hackett, Josh Chasin Tags: Audience Measurement, Connected Devices, Cross Media, Engagement, Mobile, Multi-Platform, Tablets, Web Traffic

Blog Apr. 1, 2013 | Share More Screens Mean More Time Spent on Every Device

Multi-Platform Media Usage is Not a Zero Sum Game

Conventional wisdom would suggest that in this age of media fragmentation, usage of multiple devices – TVs, PCs, smartphones, and tablets – would inevitably cannibalize one another. After watching hours of TV, the last thing you’d want to do is pick up your tablet, stare at another screen, and start surfing the web, right? But in a similar fashion... Read more

By: Eli Goodman Tags: Audience Measurement, Connected Devices, Cross Media, Engagement, Internet Use, Mobile, Multi-Platform, Web Analytics, Web Traffic

Press Release Mar. 28, 2013 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for February 2013

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for February 2013 based on data from the comScore Media Metrix service. As Valentine’s Day approached in February, millions flocked to Flowers, Gifts and Greetings sites to search for special gifts for their loved ones. Americans were... Read more

By: Stephanie Flosi Tags: Audience Measurement, Internet Use, Rankings, Top 10 Sites, Top 20 Sites, Web Traffic

Press Release Mar. 4, 2013 | Share 2013 Canada Digital Future in Focus

comScore Releases the “2013 Canada Digital Future in Focus” Report

comScore, Inc. (NASDAQ: SCOR) today released the 2013 Canada Digital Future in Focus report. This annual report examines how the prevailing trends in web usage, online video, digital advertising, mobile, social media and e-commerce are defining the current Canadian marketplace and what these trends mean for the year ahead. Read more

Tags: Advertising, Audience Measurement, Banking, CPG, Demographics, ecommerce, Engagement, Finance, Internet Use, Media & Entertainment, Video, Rankings, Retail, Shopping, Smartphone, Social, Streaming, Web Traffic

Press Release Feb. 27, 2013 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for January 2013

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for January 2013 based on data from the comScore Media Metrix service. As winter reached its peak in January, Americans researched the possibility of future getaways and made bookings at Travel sites. The start of a new year also sparked... Read more

By: Stephanie Flosi Tags: Audience Measurement, Internet Use, Rankings, Top 10 Sites, Top 20 Sites, Web Traffic

Press Release Jan. 28, 2013 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for December 2012

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for December 2012 based on data from the comScore Media Metrix service. Retail sites encountered their busiest month of the year in December as Americans bombarded the Web to score big deals on holiday shopping. Consumers and businesses... Read more

By: Stephanie Flosi Tags: Audience Measurement, Internet Use, Rankings, Top 10 Sites, Top 20 Sites, Web Traffic

Press Release Dec. 20, 2012 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for November 2012

comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. web activity at the top online properties for November 2012 based on data from the comScore Media Metrix service. The beginning of the holiday shopping season unleashed millions of Americans on retail sites, driving most of the prominent online trends in November. Several categories... Read more

By: Stephanie Flosi Tags: Audience Measurement, Internet Use, Rankings, Top 10 Sites, Top 20 Sites, Web Traffic

Press Release Nov. 28, 2012 | Share

comScore Selected by Leading Russian Publisher SUP Media as Analytics Provider

comScore, Inc. (NASDAQ: SCOR), today announced that SUP Media, a leading publisher in the Russian internet market with sites such as LiveJournal.com and Gazeta.ru, selected comScore Digital Analytix as its analytics platform. This important new client extends the worldwide reach of the Digital Analytix platform and highlights the product’s continued... Read more

By: Berit Block Tags: Apps, Technology, Web Analytics, Web Traffic

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