| Date | July 31, 2009 | |
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| Location |
Hotel Nikko San Francisco, CA United States |
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| Speaker | Tania Yuki, Director Product Management, comScore, Inc. | |
| Session Time | 11:30 a.m. |
| Description |
Measuring Video and Virality The video market is exploding with numerous vendors, business models and technology. What are the metrics and how do they fit into measuring user engagement and advertising models within video? This panel will explore what the metrics are around measuring video, understanding and measuring video virality, and trying to stream back to the site activity and customer conversion. |
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