| Date | September 23, 2009 | |
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| Location |
Olympia National Hall London United Kingdom |
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| Speaker | Mike Shaw, Director of Marketing Solutions, comScore, U.K. | |
| Session Time | 10:30 a.m. - 11:00 a.m. |
| Description |
A Comprehensive View of the UK Online Advertising Landscape In this rapid fire session, Mike Shaw, Director of Marketing Solutions, comScore, U.K. will illuminate the current state of online advertising within the UK and will provide an understanding of how agencies, media planners, publishers, and others can effectively assess the dynamic world of display advertising and harness its power for increased ROI. This session will also provide helpful insights into strategic steps that can be taken to ensure you have a more effective campaign than your competitor. |
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